Desmond currently is a brewmaster for Copper Creek Brewery. He enjoys his job, but is Intrigued by the prospect of quitting and starting his own brewery. He currently makes $70,000 at Copper Creek. Desmond anticipates that his new brewery will have annual revenues of $250,000, and total annual expenses for operating the brewery, outside of any payments to Desmond, will be $190,000. Desmond comes to you with his idea. He believes that he would be equally happy with either option, but that starting his own brewery is the right decision in light of its profitability. Ignoring what might happen beyond the first year, determine the Incremental profit or loss from his newly started brewery? Is it better for Desmond to continue with the current job or to start his own brewery? Incremental profit (loss) Better option for Desmond

Essentials Of Investments
11th Edition
ISBN:9781260013924
Author:Bodie, Zvi, Kane, Alex, MARCUS, Alan J.
Publisher:Bodie, Zvi, Kane, Alex, MARCUS, Alan J.
Chapter1: Investments: Background And Issues
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Desmond currently is a brewmaster for Copper Creek Brewery. He enjoys his job, but is Intrigued by the prospect of quitting and
starting his own brewery. He currently makes $70,000 at Copper Creek. Desmond anticipates that his new brewery will have annual
revenues of $250,000, and total annual expenses for operating the brewery, outside of any payments to Desmond, will be $190,000.
Desmond comes to you with his idea. He believes that he would be equally happy with either option, but that starting his own brewery
Is the right decision in light of its profitability. Ignoring what might happen beyond the first year, determine the Incremental profit or loss
from his newly started brewery? Is it better for Desmond to continue with the current job or to start his own brewery?
Incremental profit (loss)
Better option for Desmond
Transcribed Image Text:Desmond currently is a brewmaster for Copper Creek Brewery. He enjoys his job, but is Intrigued by the prospect of quitting and starting his own brewery. He currently makes $70,000 at Copper Creek. Desmond anticipates that his new brewery will have annual revenues of $250,000, and total annual expenses for operating the brewery, outside of any payments to Desmond, will be $190,000. Desmond comes to you with his idea. He believes that he would be equally happy with either option, but that starting his own brewery Is the right decision in light of its profitability. Ignoring what might happen beyond the first year, determine the Incremental profit or loss from his newly started brewery? Is it better for Desmond to continue with the current job or to start his own brewery? Incremental profit (loss) Better option for Desmond
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