Describe your OWN personal brand (you as an individual). How do you present to the world? Both from a personal and a professional perspective. Show how you will: Have a presence, with branding and connecting Engage network, with sharing and participating Develop unique content, with creating and leading
Describe your OWN personal brand (you as an individual). How do you present to the world? Both from a personal and a professional perspective. Show how you will: Have a presence, with branding and connecting Engage network, with sharing and participating Develop unique content, with creating and leading
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Describe your OWN personal brand (you as an individual). How do you present to the world? Both from a personal and a professional perspective.
Show how you will:
- Have a presence, with branding and connecting
- Engage network, with sharing and participating
- Develop unique content, with creating and leading
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Meaning of personal brand
VIEWMy personal brand
VIEWHow do I present myself to the world (personal perspective)
VIEWHow do I present myself to the world (professional perspective)
VIEW1. Having a presence with branding and connecting
VIEW2. Engage and network with sharing and participating
VIEW3. Developing unique content with creating and leading
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