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A: Porter's 5 Factors is a strategy for determining a company's vulnerabilities and strengths by…
Q: What are the benefits of market segmentation? Provide a current example situation.
A: Market segmentation is the process of distinguishing the target market based on common…
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A: A marketing channel can be denoted as a system or process by which the products or services can be…
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A: Color psychology is the study of how colors affect perceptions and behaviour.
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Q: Which criticisms of promotion do you believe are the most valid? Why?
A: Promotion process brings the idea of information dissemination about product and services in the…
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A: Marketing activities- It refers to the activities that are undertaken by an organization to promote…
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A: Retailers sell the product to final consumers through retail store. Generally smaller amount of…
Q: Describe the three general categories of franchising arrangements.
A: Franchising is a business arrangement in which the franchisor (one party) grants or licences certain…
Q: Describe different types of digital media and how they can be used for marketing.
A: Digital media is a term that helps in communicating through encoded machines and readable data…
Q: discuss the Eight Generic Channel Flow how does these flow in a marketing channel: Physical…
A: A distribution channel, in simple terms, is the journey that a product or service follows from…
Q: Write down the opportunities given by SWOT Analysis.
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Q: How does digital marketing differ from traditional marketing?
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Q: For each skill, provide two reasons why a successful manager should have that skill.
A: Skills are the knowledge or expertise in a specific field that will need to perform a given job in a…
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A: Products include goods or services or a combination of both. It is the bundle of value that provides…
Q: Generation
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Q: Why can the process of commercialization take a considerable amount of time
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A: Forever 21 is a brand pretty famous for its variety of trendy clothes at inexpensive prices. It is a…
Q: 1. Partnerships are formed for a specific purpose or advocacy which is to serve the common good of…
A: 1- False, the statement " Partnerships are formed for a specific purpose or advocacy which is to…
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A: A company that wants to launch some new procedures, plans, and ideas for a new product in the new…
Q: Describe the functions a package can perform. Which function is most important? Why?
A: Packaging can be described as a term used for a thing that covers a particular product. Packaging is…
Q: Define public relations.
A: Promotion has the role of informing customers about product attributes so that they may educate…
Q: What are the three major degrees of brand loyalty?
A: Every company will try to create a long term relationship with customers for sustaining for long.…
Q: 12. Determine a marketing research problem for each of the following management decision problems.…
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Q: What are the advantages and disadvantages of each IHG brand having its own social network accounts?
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Q: Identify and discuss the five components of service quality. How do customers evaluate these…
A: Marketing is practice through which brand tend to promote their products which creates awareness and…
Describe the main stages involved in new product development?
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