Describe the importance of forecasting in decision making procss of private sector and the government.
Describe the importance of forecasting in decision making procss of private sector and the government.
Contemporary Marketing
18th Edition
ISBN:9780357033777
Author:Louis E. Boone, David L. Kurtz
Publisher:Louis E. Boone, David L. Kurtz
Chapter14: Pricing Strategies
Section14.2: Forecasting Demand
Problem 1LO
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Describe the importance of forecasting in decision making procss of private sector and the government.
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