D: P 100-0.50, SA SMC=AVC 200 0 Panel A- One Daytime buyer's demand Panel B - One Nighttime buyer's demand 100- Quantity Multiple Choice C O ssuming both daytime and nighttime markets are served, the optimal fixed access charge (4") is A' =$1,472 A'=$2,178 A* = $3,872 D: P = 100-Q, A* $4,356 SMC=AVC 100 Quantity
D: P 100-0.50, SA SMC=AVC 200 0 Panel A- One Daytime buyer's demand Panel B - One Nighttime buyer's demand 100- Quantity Multiple Choice C O ssuming both daytime and nighttime markets are served, the optimal fixed access charge (4") is A' =$1,472 A'=$2,178 A* = $3,872 D: P = 100-Q, A* $4,356 SMC=AVC 100 Quantity
Chapter1: Making Economics Decisions
Section: Chapter Questions
Problem 1QTC
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Question

Transcribed Image Text:A firm sells its product to two groups of buyers: daytime buyers and nighttime buyers. There are 50 daytime buyers, all of whom have identical demands given by DD in the figure. There are 50 nighttime buyers, all of whom have identical demands given by DN in the figure. The firm's variable costs are constant
(SMC = AVC = $12) and its total fixed cost is $250,000. The marketing director must devise a two-part pricing plan that will maximize the firm's profit.
Price and cost ($ per unit)
100
12
0
Do: PD 100 -0.5Q,
Multiple Choice
Quantity
Panel A - One Daytime buyer's demand
A* = $1,472
A* = $2,178
A* = $3,872
SMC = AVC
A* = $4,356
200
A* = $7,744
100
Assuming both daytime and nighttime markets are served, the optimal fixed access charge (4*) is
0
DN: PN 100 - QN
SMC=AVC
100
Quantity
Panel B - One Nighttime buyer's demand
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