Contemporary Marketing
18th Edition
ISBN:9780357033777
Author:Louis E. Boone, David L. Kurtz
Publisher:Louis E. Boone, David L. Kurtz
Chapter9: Market Segmentation, Targeting, And Positioning
Section9.6: Behavioral Segmentation
Problem 1LO
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![Culture is one of the major internal
influences of consumer behaviour.
Select one:
O True
O False](/v2/_next/image?url=https%3A%2F%2Fcontent.bartleby.com%2Fqna-images%2Fquestion%2Fc0c6aaf4-4c25-4cb7-8282-eb666e58eeb8%2F2a488660-6635-400b-89ba-3a408df05298%2Fmxask9e_processed.jpeg&w=3840&q=75)
Transcribed Image Text:Culture is one of the major internal
influences of consumer behaviour.
Select one:
O True
O False
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