CRM Analytics Drag the proper CRM analytic to match its definition. Intelligent Virtual Agent Customer Lifetime Value (CLV) A metric that represents the total net profit a company makes from any given customer Measures the customer's worth over a specific period of time First Call Resolution (FCR) Customer Profitability (CP) Properly addressing the customer's need the first time they call, thereby eliminating the need for the customer to follow up with a second call An artificial intelligence (Al) program that simulates interactive human conversation by using key precalculated user phrases and auditory or text- haced signale Omnichannel Analytics Chatbot Combines data from different channels into one holistic view of the customer and analyzes the data for insights on customer segmentation demographics, spending etc. An animated, humanlike graphical chat bot commonly displayed on website home pages and advertisement landing pages
CRM Analytics Drag the proper CRM analytic to match its definition. Intelligent Virtual Agent Customer Lifetime Value (CLV) A metric that represents the total net profit a company makes from any given customer Measures the customer's worth over a specific period of time First Call Resolution (FCR) Customer Profitability (CP) Properly addressing the customer's need the first time they call, thereby eliminating the need for the customer to follow up with a second call An artificial intelligence (Al) program that simulates interactive human conversation by using key precalculated user phrases and auditory or text- haced signale Omnichannel Analytics Chatbot Combines data from different channels into one holistic view of the customer and analyzes the data for insights on customer segmentation demographics, spending etc. An animated, humanlike graphical chat bot commonly displayed on website home pages and advertisement landing pages
Chapter1: Making Economics Decisions
Section: Chapter Questions
Problem 1QTC
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Transcribed Image Text:CRM Analytics
Drag the proper CRM analytic to match its definition.
Intelligent Virtual Agent
Customer Lifetime Value
(CLV)
A metric that represents the total
net profit a company makes from
any given customer
Measures the customer's worth
over a specific period of time
First Call Resolution (FCR)
Customer Profitability (CP)
Properly addressing the
customer's need the first time
they call, thereby eliminating the
need for the customer to follow
up with a second call
An artificial intelligence (A)
program that simulates
interactive human conversation
by using key precalculated user
phrases and auditory or text-
hacodicional
Omnichannel Analytics
Chatbot
Combines data from different
channels into one holistic view
of the customer and analyzes
the data for insights on
customer segmentation
demographics, spending, etc.
An animated, humanlike
graphical chat bot commonly
displayed on website home
pages and advertisement
landing pages
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