What do you think is the reason for the poor quality How would you improve the quality of service? Critical Thinking Sometimes service quality may not meet customers' expectations. What problems have you experienced with quality in the delivery of the fol- lowing services? a. A haircut b. A dental visit c. Computer repairs d. Your college education

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
icon
Related questions
Question
What do you think is the reason for the poor quality
How would you improve the quality of service?
Transcribed Image Text:What do you think is the reason for the poor quality How would you improve the quality of service?
Critical Thinking Sometimes service quality may not
meet customers' expectations. What problems have
you experienced with quality in the delivery of the fol-
lowing services?
a. A haircut
b. A dental visit
c. Computer repairs
d. Your college education
Transcribed Image Text:Critical Thinking Sometimes service quality may not meet customers' expectations. What problems have you experienced with quality in the delivery of the fol- lowing services? a. A haircut b. A dental visit c. Computer repairs d. Your college education
Expert Solution
steps

Step by step

Solved in 2 steps

Blurred answer
Recommended textbooks for you
Principles Of Marketing
Principles Of Marketing
Marketing
ISBN:
9780134492513
Author:
Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:
Pearson Higher Education,
Marketing
Marketing
Marketing
ISBN:
9781259924040
Author:
Roger A. Kerin, Steven W. Hartley
Publisher:
McGraw-Hill Education
Foundations of Business (MindTap Course List)
Foundations of Business (MindTap Course List)
Marketing
ISBN:
9781337386920
Author:
William M. Pride, Robert J. Hughes, Jack R. Kapoor
Publisher:
Cengage Learning
Marketing: An Introduction (13th Edition)
Marketing: An Introduction (13th Edition)
Marketing
ISBN:
9780134149530
Author:
Gary Armstrong, Philip Kotler
Publisher:
PEARSON
MKTG 12:STUDENT ED.-TEXT
MKTG 12:STUDENT ED.-TEXT
Marketing
ISBN:
9781337407595
Author:
Lamb
Publisher:
Cengage
Contemporary Marketing
Contemporary Marketing
Marketing
ISBN:
9780357033777
Author:
Louis E. Boone, David L. Kurtz
Publisher:
Cengage Learning