Create your own brand. State what product/ service you want to sell in the market and why you think this product would be purchased by the consumers. Who are your rivals and What different do you have to offer to the consumers? Now, choose 2-3 elements from the brand elements mix and state the reason why you choose them and how those elements would work for your company. (For eg: if you are choosing a brand logo, create a logo for your brand, if choosing a brand name, create a name for your brand, etc.?

Q: Discuss how a new brand/product/service manufacturer would go about defining their market segments…

A: Markets are crucial. They serve as the equivalent of the corporate stock exchange and provide…

Q: Put yourself in the position of an entrepreneur who is developing a newproduct to introduce into the…

A: A company's value proposition explains a consumer why a product or service is best suited for that…

Q: Offer your point of view about the value of professional branding, referring to the article The…

A: Branding is the process through which marketers make their brand more relatable to their customers.…

Q: A brand is a name, term, design, symbol, or any other feature that identifies one marketer’s product…

A: In the contemporary marketplace, branding is essential for differentiating a company's goods and…

Q: A business strategy approach for a new brand targeted to the public market

A: Basically, your focus on procedure includes assessing each segment’s engaging quality and, from…

Q: You are a brand! To manage any brand effectively, you must carefully be in touch with what you…

A: Brand - A brand is a distinct name, design, symbol, or identity that distinguishes a company/seller…

Q: How should the organization differentiate its products? What are the product’s features, advantages,…

A: Consumer interest in one or more major features of a product or brand that makes it a better option…

Q: Discuss the four brand development strategies: Line extension, Brand extension, Multibrands, and New…

A: In this explanation, we'll be discussing four key strategies: Line extension, Brand extension,…

Q: Test marketing is a step in the new product development process. In the chapter it was stated that…

A: Test marketing is an unbiased study that businesses do in a market that has been carefully chosen to…

Q: Choose a major sporting tournament e.g. (World Cup, Euros, Wimbledon, Olympic Games, Formula 1, Moto…

A: A sponsorship is a corporate partnership that exists between a supplier of finances, resources, or…

Q: How does the AMA define a “brand"? Of the objectives that a good brand hopes to achieve, which one…

A: Powerful marking permits organizations to separate themselves from their opposition and lay out a…

Q: The combined use of different marcom tools – such as advertising a brand on TV, sponsoring an event,…

A: The concept of synergy in marketing communications (marcom) refers to the phenomenon where the…

Q: Select 4 products in various stages of the product life cycle. Note what stage of the life cycle…

A: The product life cycle consists of the strategies that products go through in their entire life.…

Q: Consider your career after graduation and your first job after business school how do you want to…

A: Branding means how the company owners want to their customers to think about their products and…

Q: There are three factors that add value to the brand as perceived by consumers. Conduct research on…

A: Brand is the unique Identity created by the company in the market. It is created using various brand…

Q: Discuss the four brand development strategies. Give an example for each strategy.

A: Brand development strategies refers to the different methods and techniques that businesses use to…

Q: for effective and appropriate brand positioning, marketers are required to do three (3) basic things…

A: Brand positioning is important in the market to do it 3 main things need to be done as below Target…