Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
Related questions
Question
Create a marketing plan for a new Hair oil
![VII. Marketing Strategies
A. Packaging
B. Distribution - How will you communicate about your product with your target customer?
C. Promotion, Advertising, Direct Selling
D. Customer Service
VIII. Joint Ventures and Partnerships
A. Identify partners who can help maximize your access to new customers
IX.
Retention Strategy
A. Identify what you will do to gain returning customers to your business](/v2/_next/image?url=https%3A%2F%2Fcontent.bartleby.com%2Fqna-images%2Fquestion%2F6c4a6a13-daa7-4562-9a03-652b4cf0113d%2Fdcdaad48-7745-469f-9dd8-c13b075c5c04%2Fj9juoqd_processed.jpeg&w=3840&q=75)
Transcribed Image Text:VII. Marketing Strategies
A. Packaging
B. Distribution - How will you communicate about your product with your target customer?
C. Promotion, Advertising, Direct Selling
D. Customer Service
VIII. Joint Ventures and Partnerships
A. Identify partners who can help maximize your access to new customers
IX.
Retention Strategy
A. Identify what you will do to gain returning customers to your business
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