Chapter7: Entrepreneurship
Section7.5: Managing A Small Business
Problem 1CTQ: What led MailChimps founders to change its focus on the customers they were selling to?
Related questions
Question
Explain the conclusions that a marketer could draw about the consumer in this given map. Prepare a SWOT analysis.

Transcribed Image Text:Necessity
Water (Six
Flags)
Pizza
3MB
Sandwhich
Hot Dog
(Six Flags)
Wawa
Sub
Fried
Pickles (Six
Flags)
Donuts
(Grim's)
Chai Latte
Popcorn
(movies)
Starbucks
Wine
(Wegmans)
Steaks
(Giant)
Luxury
$ MOT
High $
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