Cotrone Beverages makes energy drinks in three flavors: Original, Strawberry, and Orange. The company is currently operating at 75 percent of capacity. Worried about the company's performance, the company president is considering dropping the Strawberry flavor. If Strawberry is dropped, the revenue associated with it would be lost and the related variable costs saved. In addition, the company's total fixed costs would be reduced by 15 percent. Segmented income statements appear as follows: Product Sales Original $32,600 Variable costs 22,820 Contribution margin $ 9,780 Strawberry $42,400 38,160 $ 4,240 Orange $51,100 Fixed costs allocated to each product line Operating profit (loss). 4,800 $ 4,980 5,900 $(1,660) 40,880 $10,220 7,800 $ 2,420 Required: a. Prepare a differential cost schedule. (Select option "increase" or "decrease", keeping Status Quo as the base. Select "none" if there is no effect.) Revenue Less: Variable costs Contribution margin Less: Fixed costs Operating profit (loss) Status Quo Alternative: Drop Strawberry Difference

Cornerstones of Cost Management (Cornerstones Series)
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Chapter17: Activity Resource Usage Model And Tactical Decision Making
Section: Chapter Questions
Problem 24P
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Cotrone Beverages makes energy drinks in three flavors: Original, Strawberry, and Orange. The company is currently operating at 75
percent of capacity. Worried about the company's performance, the company president is considering dropping the Strawberry flavor.
If Strawberry is dropped, the revenue associated with it would be lost and the related variable costs saved. In addition, the company's
total fixed costs would be reduced by 15 percent.
Segmented income statements appear as follows:
Product
Sales
Original
$32,600
Variable costs
22,820
Contribution margin
$ 9,780
Strawberry
$42,400
38,160
$ 4,240
Orange
$51,100
Fixed costs allocated to each product line
Operating profit (loss).
4,800
$ 4,980
5,900
$(1,660)
40,880
$10,220
7,800
$ 2,420
Required:
a. Prepare a differential cost schedule. (Select option "increase" or "decrease", keeping Status Quo as the base. Select "none" if
there is no effect.)
Revenue
Less: Variable costs
Contribution margin
Less: Fixed costs
Operating profit (loss)
Status Quo
Alternative:
Drop
Strawberry
Difference
Transcribed Image Text:Cotrone Beverages makes energy drinks in three flavors: Original, Strawberry, and Orange. The company is currently operating at 75 percent of capacity. Worried about the company's performance, the company president is considering dropping the Strawberry flavor. If Strawberry is dropped, the revenue associated with it would be lost and the related variable costs saved. In addition, the company's total fixed costs would be reduced by 15 percent. Segmented income statements appear as follows: Product Sales Original $32,600 Variable costs 22,820 Contribution margin $ 9,780 Strawberry $42,400 38,160 $ 4,240 Orange $51,100 Fixed costs allocated to each product line Operating profit (loss). 4,800 $ 4,980 5,900 $(1,660) 40,880 $10,220 7,800 $ 2,420 Required: a. Prepare a differential cost schedule. (Select option "increase" or "decrease", keeping Status Quo as the base. Select "none" if there is no effect.) Revenue Less: Variable costs Contribution margin Less: Fixed costs Operating profit (loss) Status Quo Alternative: Drop Strawberry Difference
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