Corporate Social Responsibility (CSR) is an organizations’ obligation to maximize positive stakeholder benefits while minimizing the negative effects of its actions. Using an organisation of your choice, evaluate the corporate social responsibility of the organisation with respect to staff development, equal opportunities statements, written antidiscrimination policies, commitment to reporting on CSR, policies for restricting the use of child labour by suppliers, policies on fair trade, commitment to the protection of the local community

Corporate Social Responsibility (CSR) is an organizations’ obligation to maximize positive stakeholder benefits while minimizing the negative effects of its actions. Using an organisation of your choice, evaluate the corporate social responsibility of the organisation with respect to staff development, equal opportunities statements, written antidiscrimination policies, commitment to reporting on CSR, policies for restricting the use of child labour by suppliers, policies on fair trade, commitment to the protection of the local community

Marketing

20th Edition

ISBN:9780357033791

Author:Pride, William M

Publisher:Pride, William M

Chapter4: Social Responsibility And Ethics In Marketing

Section: Chapter Questions

Problem 2DYMP

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Concept explainers

Introduction to Marketing Ethics

Marketing strategies that promote impartiality, social conscience, compassion, and transparency by adhering to ethical norms are referred to as business ethics in marketing. All ethical marketing activities, marketing strategies, marketing policies, and product and service promotion, concentrate not only on how commodities serve customers but also on whether they satisfy social obligations and handle various ethical challenges.

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Corporate Social Responsibility (CSR) is an organizations’ obligation to maximize positive
stakeholder benefits while minimizing the negative effects of its actions. Using an organisation
of your choice, evaluate the corporate social responsibility of the organisation with respect to
staff development, equal opportunities statements, written antidiscrimination policies,
commitment to reporting on CSR, policies for restricting the use of child labour by suppliers,
policies on fair trade, commitment to the protection of the local community

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