Consider the case of Taylor, who is serving as interim editor of the company newsletter. She receives an article written by the company president describing, in abstract and pompous language, the company’s goals for the coming year. Taylor believes the article will need considerable revising to be readable. Attached to the president’s article are complimentary comments by two of the company vice presidents. What action should Taylor take? 2. You have just submitted a beautifully researched report. But your supervisor focused on the two or three little errors that you missed and gave none of the praise you expected. Was this fair of your supervisor? 3. In this digital era of rapid-fire communication, how can you justify the time it takes to stop and revise a message? 4. Because business messages should have high skim value, why not write everything in bulleted or numbered lists? 5. Conciseness is valued in business, but can messages be too short?
Consider the case of Taylor, who is serving as interim editor of the company newsletter. She receives an article written by the company president describing, in abstract and pompous language, the company’s goals for the coming year. Taylor believes the article will need considerable revising to be readable. Attached to the president’s article are complimentary comments by two of the company vice presidents. What action should Taylor take? 2. You have just submitted a beautifully researched report. But your supervisor focused on the two or three little errors that you missed and gave none of the praise you expected. Was this fair of your supervisor? 3. In this digital era of rapid-fire communication, how can you justify the time it takes to stop and revise a message? 4. Because business messages should have high skim value, why not write everything in bulleted or numbered lists? 5. Conciseness is valued in business, but can messages be too short?
Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment
Section: Chapter Questions
Problem 1CE
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Question
Consider the case of Taylor, who is serving as interim editor of the company newsletter. She
receives an article written by the company president describing, in abstract and pompous
language, the company’s goals for the coming year. Taylor believes the article will need
considerable revising to be readable. Attached to the president’s article are complimentary
comments by two of the company vice presidents. What action should Taylor take?
2. You have just submitted a beautifully researched report. But your supervisor focused on the two
or three little errors that you missed and gave none of the praise you expected. Was this fair of
your supervisor?
3. In this digital era of rapid-fire communication, how can you justify the time it takes to stop and
revise a message?
4. Because business messages should have high skim value, why not write everything in bulleted or
numbered lists?
5. Conciseness is valued in business, but can messages be too short?
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