CHECKOUT ABANDONMENT RATE. Buckle Beverage ran an online campaign to draw customers to a website to buy a branded travel mug. Buckle Beverage summarized the campaign's results: 20,000 emails sent 500 emails not delivered 3,000 emails opened 450 clickthroughs to the website 300 shopping carts started 243 checkout processes started 183 completed purchases What was the CHECKOUT ABANDONMENT RATE across this campaign? (Report your answer as a percent. Rounding: tenth of a percent.)
CHECKOUT ABANDONMENT RATE. Buckle Beverage ran an online campaign to draw customers to a website to buy a branded travel mug. Buckle Beverage summarized the campaign's results: 20,000 emails sent 500 emails not delivered 3,000 emails opened 450 clickthroughs to the website 300 shopping carts started 243 checkout processes started 183 completed purchases What was the CHECKOUT ABANDONMENT RATE across this campaign? (Report your answer as a percent. Rounding: tenth of a percent.)
Chapter1: Making Economics Decisions
Section: Chapter Questions
Problem 1QTC
Related questions
Question
![CHECKOUT ABANDONMENT RATE. Buckle Beverage ran an online campaign to
draw customers to a website to buy a branded travel mug. Buckle Beverage
summarized the campaign's results:
20,000 emails sent
500 emails not delivered
3,000 emails opened
450 clickthroughs to the website
300 shopping carts started
243 checkout processes started
183 completed purchases
What was the CHECKOUT ABANDONMENT RATE across this campaign? (Report
your answer as a percent. Rounding: tenth of a percent.)](/v2/_next/image?url=https%3A%2F%2Fcontent.bartleby.com%2Fqna-images%2Fquestion%2Fc3f29771-40d9-4843-866f-07a25cde2c91%2F780b8781-3bbc-49b7-9e74-041118409f4c%2Fz0i3sn5_processed.png&w=3840&q=75)
Transcribed Image Text:CHECKOUT ABANDONMENT RATE. Buckle Beverage ran an online campaign to
draw customers to a website to buy a branded travel mug. Buckle Beverage
summarized the campaign's results:
20,000 emails sent
500 emails not delivered
3,000 emails opened
450 clickthroughs to the website
300 shopping carts started
243 checkout processes started
183 completed purchases
What was the CHECKOUT ABANDONMENT RATE across this campaign? (Report
your answer as a percent. Rounding: tenth of a percent.)
Expert Solution
![](/static/compass_v2/shared-icons/check-mark.png)
This question has been solved!
Explore an expertly crafted, step-by-step solution for a thorough understanding of key concepts.
This is a popular solution!
Trending now
This is a popular solution!
Step by step
Solved in 2 steps
![Blurred answer](/static/compass_v2/solution-images/blurred-answer.jpg)
Knowledge Booster
Learn more about
Need a deep-dive on the concept behind this application? Look no further. Learn more about this topic, economics and related others by exploring similar questions and additional content below.Recommended textbooks for you
![ENGR.ECONOMIC ANALYSIS](https://compass-isbn-assets.s3.amazonaws.com/isbn_cover_images/9780190931919/9780190931919_smallCoverImage.gif)
![Principles of Economics (12th Edition)](https://www.bartleby.com/isbn_cover_images/9780134078779/9780134078779_smallCoverImage.gif)
Principles of Economics (12th Edition)
Economics
ISBN:
9780134078779
Author:
Karl E. Case, Ray C. Fair, Sharon E. Oster
Publisher:
PEARSON
![Engineering Economy (17th Edition)](https://www.bartleby.com/isbn_cover_images/9780134870069/9780134870069_smallCoverImage.gif)
Engineering Economy (17th Edition)
Economics
ISBN:
9780134870069
Author:
William G. Sullivan, Elin M. Wicks, C. Patrick Koelling
Publisher:
PEARSON
![ENGR.ECONOMIC ANALYSIS](https://compass-isbn-assets.s3.amazonaws.com/isbn_cover_images/9780190931919/9780190931919_smallCoverImage.gif)
![Principles of Economics (12th Edition)](https://www.bartleby.com/isbn_cover_images/9780134078779/9780134078779_smallCoverImage.gif)
Principles of Economics (12th Edition)
Economics
ISBN:
9780134078779
Author:
Karl E. Case, Ray C. Fair, Sharon E. Oster
Publisher:
PEARSON
![Engineering Economy (17th Edition)](https://www.bartleby.com/isbn_cover_images/9780134870069/9780134870069_smallCoverImage.gif)
Engineering Economy (17th Edition)
Economics
ISBN:
9780134870069
Author:
William G. Sullivan, Elin M. Wicks, C. Patrick Koelling
Publisher:
PEARSON
![Principles of Economics (MindTap Course List)](https://www.bartleby.com/isbn_cover_images/9781305585126/9781305585126_smallCoverImage.gif)
Principles of Economics (MindTap Course List)
Economics
ISBN:
9781305585126
Author:
N. Gregory Mankiw
Publisher:
Cengage Learning
![Managerial Economics: A Problem Solving Approach](https://www.bartleby.com/isbn_cover_images/9781337106665/9781337106665_smallCoverImage.gif)
Managerial Economics: A Problem Solving Approach
Economics
ISBN:
9781337106665
Author:
Luke M. Froeb, Brian T. McCann, Michael R. Ward, Mike Shor
Publisher:
Cengage Learning
![Managerial Economics & Business Strategy (Mcgraw-…](https://www.bartleby.com/isbn_cover_images/9781259290619/9781259290619_smallCoverImage.gif)
Managerial Economics & Business Strategy (Mcgraw-…
Economics
ISBN:
9781259290619
Author:
Michael Baye, Jeff Prince
Publisher:
McGraw-Hill Education