Case Study No.01 Company working in Textile Sector feels that there is a limit less boom in the industry especially in the category of female brands and just company need is bit of a financial support and strong marketing efforts on which re sufficient to prevail in the category. Although there are some leading brands in the category like Gul- Ahmad, Al-Karam Khadi and Nishat etc and all this are impairing entry of so many rivals as the presence of these giants are making competition tense and one cannot enter with ease. Although the boom is attracting the other company's although continuous downfall in country's economy and value of currency in association with strong competition and continuous change in technology are potent enough to impair intense increase in rivals of these giants. Tough the continuous decrease in value of currency and increase in competition might urge customers towards other brands which have less quality but with much lesser prices as compared to these competing brands. Required: a) Please indicate elements of micro environment as well as forces of Michael Porters indicated through the case. Please also quote how you observe the force in the given paragraph through quoting exact lines from the passage. b) Please develop sequential SWOT Analysis for the company given above on the bases of elements from micro environment. c) Indicate mission from the above-mentioned paragraph and evaluate it as per mission statement evaluation matrix.
Case Study No.01 Company working in Textile Sector feels that there is a limit less boom in the industry especially in the category of female brands and just company need is bit of a financial support and strong marketing efforts on which re sufficient to prevail in the category. Although there are some leading brands in the category like Gul- Ahmad, Al-Karam Khadi and Nishat etc and all this are impairing entry of so many rivals as the presence of these giants are making competition tense and one cannot enter with ease. Although the boom is attracting the other company's although continuous downfall in country's economy and value of currency in association with strong competition and continuous change in technology are potent enough to impair intense increase in rivals of these giants. Tough the continuous decrease in value of currency and increase in competition might urge customers towards other brands which have less quality but with much lesser prices as compared to these competing brands. Required: a) Please indicate elements of micro environment as well as forces of Michael Porters indicated through the case. Please also quote how you observe the force in the given paragraph through quoting exact lines from the passage. b) Please develop sequential SWOT Analysis for the company given above on the bases of elements from micro environment. c) Indicate mission from the above-mentioned paragraph and evaluate it as per mission statement evaluation matrix.
Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment
Section: Chapter Questions
Problem 1CE
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Transcribed Image Text:Case Study No.01
Company working in Textile Sector feels that there is a limit less boom in the
industry especially in the category of female brands and just company need is bit
of a financial support and strong marketing efforts on which re sufficient to prevail
in the category. Although there are some leading brands in the category like Gul-
Ahmad, Al-Karam Khadi and Nishat etc and all this are impairing entry of so
many rivals as the presence of these giants are making competition tense and
one cannot enter with ease. Although the boom is attracting the other company's
although continuous downfall in country's economy and value of currency in
association with strong competition and continuous change in technology are
potent enough to impair intense increase in rivals of these giants. Tough the
continuous decrease in value of currency and increase in competition might urge
customers towards other brands which have less quality but with much lesser
prices as compared to these competing brands.
Required:
a) Please indicate elements of micro environment as well as forces of
Michael Porters indicated through the case. Please also quote how you
observe the force in the given paragraph through quoting exact lines from
the passage.
b) Please develop sequential SWOT Analysis for the company given above
on the bases of elements from micro environment.
c) Indicate mission from the above-mentioned þaragraph and evaluate it as
per mission statement evaluation matrix.
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