Case Study 2: Event Online Booking Systems: Europian Conference on Optical Communication (ECOC) FACTBOX ECOC 2003, Rimini International conference dealing with optical communications Around 1000 delegates fromup to 40 countries Four day programme including worshops, seminars, technical sessions, a welcome reception, a banquet and local tours
Critical Path Method
The critical path is the longest succession of tasks that has to be successfully completed to conclude a project entirely. The tasks involved in the sequence are called critical activities, as any task getting delayed will result in the whole project getting delayed. To determine the time duration of a project, the critical path has to be identified. The critical path method or CPM is used by project managers to evaluate the least amount of time required to finish each task with the least amount of delay.
Cost Analysis
The entire idea of cost of production or definition of production cost is applied corresponding or we can say that it is related to investment or money cost. Money cost or investment refers to any money expenditure which the firm or supplier or producer undertakes in purchasing or hiring factor of production or factor services.
Inventory Management
Inventory management is the process or system of handling all the goods that an organization owns. In simpler terms, inventory management deals with how a company orders, stores, and uses its goods.
Project Management
Project Management is all about management and optimum utilization of the resources in the best possible manner to develop the software as per the requirement of the client. Here the Project refers to the development of software to meet the end objective of the client by providing the required product or service within a specified Period of time and ensuring high quality. This can be done by managing all the available resources. In short, it can be defined as an application of knowledge, skills, tools, and techniques to meet the objective of the Project. It is the duty of a Project Manager to achieve the objective of the Project as per the specifications given by the client.
Case Study 2:
Event Online Booking Systems: Europian Conference on Optical Communication (ECOC)
FACTBOX
- ECOC 2003, Rimini
- International conference dealing with optical communications
- Around 1000 delegates fromup to 40 countries
- Four day programme including worshops, seminars, technical sessions, a welcome reception, a banquet and local tours
The process of booking for events varies considerably depending on the type of event and the target market. Online booking systems are a feature of certain types of events, especially in the organizational category , where large numbers of people in the target market have access to the Internet. The annual Europian Conference on Optical communication (ECOC) is an international event taking place in a different Europian country every year. The conference deals with optical communications and one of the organizing bodies is the Institute of Electrical and Electronics Engineers (IEEE).
The conference has an international reputation and includes an intensive programme of sessions over the four-day period. Delegates include not only industrialists and professionals in the industry, but also academics and students. The event is organized in such a way that delegates can attend the whole four days and as many sessions as they are interested in, or select particular activities. Delegates wishing to participate have to register (book) prior to the event. This is normal for this kind of event, and registration can be made in a number of ways:
- Booking by phone, post or email to the organizers themselves
- Booking by phone, post or email to an organizing agency or professional conference organizer (PCO)
- Booking via a website
In the case of this particular event, potential delegates are informed that the preferred method of booking is online and they are encouraged do this in preference to any other method. Clearly, as this is a conference, not a public event, there is no booking on the day at the entrance, as final numbers are needed for room lay-outs. Meal ordering, etc. beforehand. This approach to booking has the advantage of administrative efficiency, since all bookings go to one central location where they can be o-ordinated and confirmed online, allowing organizers to check the status of bookings in real time, on a common system, without having to check through and count individual correspondence. The system has the further advantage of saving staff time, as the potential delegate fills in requirements on a standard online form.
Nevertheless, whilst useful for some types of events, this approach is not suitable for all. It could not be used on its own for sporting events, as many people will make a decision about attending shortly before the event and will buy a ticket on the gate. So, too, with many voluntary and charitable events, public open events and so on, where the equipment and systems do not exist to deal with this kind of online activity, nor might the potential target market have access to online systems or even be computer literate. For these reasons, event organizers must think carefully about the ticketing and booking systems they wish to set up in relation to their target markets and the usual way in which those target markets might buy a ticket or pay the entrance fee for an event.
Questions:
- Why is online booking very suitable for organizational events of this type?
- Why might such systems not be suitable for, perhaps, a public garden show?
- What systems must be set up to support the booking process, by way of recording, dealing with enquiries, controlling total numbers, monitoring demand and gathering
market research data about attendees?
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