Brands are recognised by a number of attributes which are known as elements of branding. Branding has five such branding elements. What are they. Please elaborate each element in detail.
Brands are recognised by a number of attributes which are known as elements of branding. Branding has five such branding elements. What are they. Please elaborate each element in detail.
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Brands are recognised by a number of attributes which are known as elements of branding. Branding has five such branding elements. What are they.
Please elaborate each element in detail.
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