Bob, an engineer, is a new employee at Airbag Industries, which specializes in manufacturing automotive airbags. Before his employment, Bob is required to sign various documents indicating that he would have access to confidential information related to Airbag Industries' business practices, customer lists, and other information that must remain confidential. It further provided that any new developments created by Bob would be the property of Airbag Industries. Further, it provided that if Bob left the company he could not compete against the company in the United States for 10 years. Bob leaves three years later to set up his own airbag company. What intellectual property issues are involved in this scenario?

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Bob, an engineer, is a new employee at Airbag
Industries, which specializes in manufacturing
automotive airbags. Before his employment,
Bob is required to sign various documents
indicating that he would have access to
confidential information related to Airbag
Industries' business practices, customer lists,
and other information that must remain
confidential. It further provided that any new
developments created by Bob would be the
property of Airbag Industries. Further, it
provided that if Bob left the company he could
not compete against the company in the United
States for 10 years. Bob leaves three years later
to set up his own airbag company.
What intellectual property issues are involved
in this scenario?
Transcribed Image Text:Bob, an engineer, is a new employee at Airbag Industries, which specializes in manufacturing automotive airbags. Before his employment, Bob is required to sign various documents indicating that he would have access to confidential information related to Airbag Industries' business practices, customer lists, and other information that must remain confidential. It further provided that any new developments created by Bob would be the property of Airbag Industries. Further, it provided that if Bob left the company he could not compete against the company in the United States for 10 years. Bob leaves three years later to set up his own airbag company. What intellectual property issues are involved in this scenario?
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