b. Interpret the following factor matrix: VARIMAX-ROTATED LOADINGS Factor Variable 1 2 3 4 Community X, Complaint Resolution 0,943 0,918 X18 Delivery Speed 0,935 0,884 X16 Order & Billing 0,876 0,807 X12 Salesforce Imagine 0,902 0,886 X7 E-Commerce 0,89 0,841 X10 Advertising 0,711 0,584 Xe Technical Support 0,958 0,932 X14 Warranty & Claims 0,951 0,916 Xe Product Quality 0,889 0,804 X13 Competitive Pricing -0,72 0,699

MATLAB: An Introduction with Applications
6th Edition
ISBN:9781119256830
Author:Amos Gilat
Publisher:Amos Gilat
Chapter1: Starting With Matlab
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b. Interpret the following factor matrix:
VARIMAX-ROTATED LOADINGS
Factor
Variable
1
2
3
4 Community
X, Complaint Resolution
0,943
0,918
X18 Delivery Speed
0,935
0,884
X16 Order & Billing
0,876
0,807
X12 Salesforce Imagine
0,902
0,886
X7 E-Commerce
0,89
0,841
X10 Advertising
0,711
0,584
Xe Technical Support
0,958
0,932
X14 Warranty & Claims
0,951
0,916
Xe Product Quality
0,889
0,804
X13 Competitive Pricing
-0,72
0,699
Transcribed Image Text:b. Interpret the following factor matrix: VARIMAX-ROTATED LOADINGS Factor Variable 1 2 3 4 Community X, Complaint Resolution 0,943 0,918 X18 Delivery Speed 0,935 0,884 X16 Order & Billing 0,876 0,807 X12 Salesforce Imagine 0,902 0,886 X7 E-Commerce 0,89 0,841 X10 Advertising 0,711 0,584 Xe Technical Support 0,958 0,932 X14 Warranty & Claims 0,951 0,916 Xe Product Quality 0,889 0,804 X13 Competitive Pricing -0,72 0,699
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