Answered: B. Directions: Write the letter of the…

B. Directions: Write the letter of the channet functions that best described below. a. Transactional functions b. Logistical functions c. Facilitating functions

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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Question

Directions: write the letter of the channel functions that best described below. (Please refer to the picture)

B. Directions: Write the letter of the channel functions that best described below.
a. Transactional functions
b. Logistical functions
c. Facilitating functions
1. Risk assumption
2. Post purchase service
3. Storage
4. Leadership
5. Selling
6. Sorting
7. Transportation
8. Financing
9. Information dissemination
10. Buying

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