An ad campaign for a new snack chip will be conducted in a limited geographical area and can use TV time, radio time, and newspaper ads. Information about each medium is shown below. If the number of TV ads cannot exceed the number of radio ads by more than 4, and if the advertising budget is $10000, develop the LP model that will maximize the number reached and achieve an exposure quality if at least 1000. Create the LP in Tab # 12 Medium Cost Per Ad # Reached Exposure Quality TV 500 10000 30 Radio 200 3000 40 Newspaper 400 5000 25 I am requesting the answer back using excel and data solver step by step answers

FINANCIAL ACCOUNTING
10th Edition
ISBN:9781259964947
Author:Libby
Publisher:Libby
Chapter1: Financial Statements And Business Decisions
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An ad campaign for a new snack chip will be conducted in a limited geographical area and can use TV
time, radio time, and newspaper ads. Information about each medium is shown below. If the number of
TV ads cannot exceed the number of radio ads by more than 4, and if the advertising budget is $10000,
develop the LP model that will maximize the number reached and achieve an exposure quality if at
least 1000. Create the LP in Tab # 12 Medium Cost Per Ad # Reached Exposure Quality TV 500 10000 30
Radio 200 3000 40 Newspaper 400 5000 25
I am requesting the answer back using excel and data solver step by step answers
Transcribed Image Text:An ad campaign for a new snack chip will be conducted in a limited geographical area and can use TV time, radio time, and newspaper ads. Information about each medium is shown below. If the number of TV ads cannot exceed the number of radio ads by more than 4, and if the advertising budget is $10000, develop the LP model that will maximize the number reached and achieve an exposure quality if at least 1000. Create the LP in Tab # 12 Medium Cost Per Ad # Reached Exposure Quality TV 500 10000 30 Radio 200 3000 40 Newspaper 400 5000 25 I am requesting the answer back using excel and data solver step by step answers
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