A newspaper started an online version of its paper 14 years ago. In a recent presentation to stockholders, the lead marketing executive stated, "The revenues for online ads are more than double that of the revenues for printed ads. A. Use the graph below to justify the lead executive's statement. B. Determine the approximate year that the two ad revenues were equal. Revenue (in millions of dollars) Online ad revenue 6 Printed ad revenue 8 Year + 10 12 14

A newspaper started an online version of its paper 14 years ago. In a recent presentation to stockholders, the lead marketing executive stated, "The revenues for online ads are more than double that of the revenues for printed ads. A. Use the graph below to justify the lead executive's statement. B. Determine the approximate year that the two ad revenues were equal. Revenue (in millions of dollars) Online ad revenue 6 Printed ad revenue 8 Year + 10 12 14

ENGR.ECONOMIC ANALYSIS

14th Edition

ISBN:9780190931919

Author:NEWNAN

Publisher:NEWNAN

Chapter1: Making Economics Decisions

Section: Chapter Questions

Problem 1QTC

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Question

A newspaper started an online version of its paper 14 years ago. In a recent presentation to stockholders, the lead marketing executive stated, "The revenues for online ads are more than double that of the revenues for printed ads."
A. Use the graph below to justify the lead executive's statement.
B. Determine the approximate year that the two ad revenues were equal.
4
3
2
Revenue (in millions of dollars)
Online ad revenue
6
Printed ad revenue
8 10 12
Year
14

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