Please solve this question general Accounting A company is considering reducing its advertising budgetby $300,000. Management estimates this will result in aloss of 5,000 unit sales. If the gross margin is $50 per unit,should they proceed with the budget cut?

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Answered: A company is considering reducing its…

Principles of Accounting Volume 2

19th Edition

ISBN:9781947172609

Author:OpenStax

Publisher:OpenStax

Chapter7: Budgeting

Section: Chapter Questions

Problem 6TP: The management of Hess, Inc., is developing a flexible budget for the upcoming year. It was not...

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Should they proceed with the budget cut ?
Nitin Sweets believes its advertising expenditures are too high and wants to cut $600,000 from the budget. Management estimates that this decision will result in a loss of 12,000 units in sales. If the gross margin per unit is $50, does cutting the advertising budget make sense? answer this
Nitin Sweets believes its advertising expenditures are too high and wants to cut $600,000 from the budget. Management estimates that this decision will result in a loss of 12,000 units in sales. If the gross margin per unit is $50, does cutting the advertising budget make sense?
Cutting the advertisement budget make sense?
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Kindly, answer the following: a. The sales manager feels that an P110,000 increase in monthly advertising budget, combined with an intensified effort by the sales staff will result in a P840,000 increase in monthly sales. Considering these changes, what will be the company’s increase or decrease in profit? b. The president is convinced that a 10% reduction in the selling price, combined with an increase of P35,000 in the monthly advertising budget, will cause units sales to double. Considering these changes, how much is the company’s expected profit? c. A new package for the product is being considered to induce sales. This package costs P0.60 per unit. Considering the new package cost, how many units would have to be sold each month to earn a profit ofP90,000?
Carousel Co. has prepared the following budget data: Sales, 150,000 units; selling price per unit, P25.00; variable cost per unit, P15.00; fixed costs and expenses, P1,300,000. An advertising agency claims that an aggressive advertising campaign would enable the company to increase its unit sales by 20%. What is the maximum amount that the company can pay for advertising and obtain a net operating income of P300,000?
The company’s marketing team estimates that sales volume could be increased to 5,000 units per month if the sales price was lowered from $150 to $125 per unit. The production manager has confirmed that they have the capacity to increase production to this level. Assume that the cost pattern will not vary at the increased level of production. If management decreases the price, what would the impact on monthly sales, income and costs be? For each figure, indicate whether the change will result in an increase, decrease or no change in the sales, income and cost. Would you recommend the reduction in sales price? Why or Why not? (Show all supporting calculations). (NOTE: ignore taxes or other costs not specifically mentioned in the questions.)
Bubbles Inc. has observed that their primary product, Apex Wrap is losing market share. Due to this phenomenon, Bubble's operating income was $120,000 in 2017, $100,000 in 2018 and 80,000 in $2019. The management brainstorms on a solution to the company's declining profits and decide to add a softer layer to the product in 2019, change product casing in 2020 and remove the edge lining in 2021. The management is incorporating O Rolling budget O Kaizen budget O Responsibility accounting budget O Flexible budget
The company just hired a new marketing manager who insists unit sales can be dramatically increased by dropping the selling price from $8 to $7. The marketing manager would like to use the following projections in the budget: Year 2 Quarter Year 3 Quarter Data 1 2 3 4 1 2 Budgeted unit sales 45,000 65,000 105,000 60,000 90,000 100,000 Selling price per unit $7 After seeing this revised budget, the production manager cautioned that due to the limited availability of a complex milling machine, the plant can produce no more than 80,000 units in any one quarter. Is this a potential problem?

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A company is considering reducing its advertising budget by $300,000. Management estimates this will result in a loss of 5,000 unit sales. If the gross margin is $50 per unit, should they proceed with the budget cut?