5.) The owner of Showtime Movie Theaters, Inc., would like to predict weekly gross revenue as a function of advertising expenditures. Historical data for a sample of eight weeks follow. SELFtest Weekly Gross Revenue Television Advertising ($1000s) Newspaper Advertising ($1000s) ($1000s) 96 5.0 1.5 90 2.0 2.0 DATA file 4.0 95 1.5 Showtime 92 2.5 2.5 3.3N 95 3.0 94 3.5 2.3 94 2.5 4.2 94 3.0 2.5 a. Develop an estimated regression equation with the amount of television advertisine as the independent variable. b. Develop an estimated regression equation with both television advertising and news- paper advertising as the independent variables. Is the estimated regression equation coefficient for television advertising expenditures the same in part (a) and in part (b)? Interpret the coefficient in each case. d. Predict weekly gross revenue for a week when $3500 is spent on television advertising and $1800 is spent on newspaper advertising. C. 6. The Nationol Foot

MATLAB: An Introduction with Applications
6th Edition
ISBN:9781119256830
Author:Amos Gilat
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Chapter1: Starting With Matlab
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5.) The owner of Showtime Movie Theaters, Inc., would like to predict weekly gross revenue
as a function of advertising expenditures. Historical data for a sample of eight weeks follow.
SELFtest
Weekly
Gross Revenue
Television
Advertising
($1000s)
Newspaper
Advertising
($1000s)
($1000s)
96
5.0
1.5
90
2.0
2.0
DATA file
4.0
95
1.5
Showtime
92
2.5
2.5
3.3N
95
3.0
94
3.5
2.3
94
2.5
4.2
94
3.0
2.5
a. Develop an estimated regression equation with the amount of television advertisine
as the independent variable.
b. Develop an estimated regression equation with both television advertising and news-
paper advertising as the independent variables.
Is the estimated regression equation coefficient for television advertising expenditures
the same in part (a) and in part (b)? Interpret the coefficient in each case.
d. Predict weekly gross revenue for a week when $3500 is spent on television advertising
and $1800 is spent on newspaper advertising.
C.
6.
The Nationol Foot
Transcribed Image Text:5.) The owner of Showtime Movie Theaters, Inc., would like to predict weekly gross revenue as a function of advertising expenditures. Historical data for a sample of eight weeks follow. SELFtest Weekly Gross Revenue Television Advertising ($1000s) Newspaper Advertising ($1000s) ($1000s) 96 5.0 1.5 90 2.0 2.0 DATA file 4.0 95 1.5 Showtime 92 2.5 2.5 3.3N 95 3.0 94 3.5 2.3 94 2.5 4.2 94 3.0 2.5 a. Develop an estimated regression equation with the amount of television advertisine as the independent variable. b. Develop an estimated regression equation with both television advertising and news- paper advertising as the independent variables. Is the estimated regression equation coefficient for television advertising expenditures the same in part (a) and in part (b)? Interpret the coefficient in each case. d. Predict weekly gross revenue for a week when $3500 is spent on television advertising and $1800 is spent on newspaper advertising. C. 6. The Nationol Foot
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