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#3 Research on what the Gen C is and compile data points that you think would be key to doing initial segmentation. Cite your references (at least 3). Make this part very detailed so you can be very specific with your profiling. The goal is for your reader to be able know how to resonate to Gen C-ers. • Demographics • Psychographics Behavioral/Behaviorgraphics

#3 Research on what the Gen C is and compile data points that you think would be key to doing initial segmentation. Cite your references (at least 3). Make this part very detailed so you can be very specific with your profiling. The goal is for your reader to be able know how to resonate to Gen C-ers. • Demographics • Psychographics Behavioral/Behaviorgraphics

Principles Of Marketing
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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#3 - Research on what the Gen C is and compile data points that you think would be key to doing initial segmentation. Cite your references (at least 3). Make this part very detailed so you can be very specific with your profiling. The goal is for your reader to be able know how to resonate to Gen C-ers. • Demographics • Psychographics o Behavioral/Behaviorgraphics
Transcribed Image Text:#3 - Research on what the Gen C is and compile data points that you think would be key to doing initial segmentation. Cite your references (at least 3). Make this part very detailed so you can be very specific with your profiling. The goal is for your reader to be able know how to resonate to Gen C-ers. • Demographics • Psychographics o Behavioral/Behaviorgraphics
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