25. Priceline.com is an online travel agency for finding discount rates for travel- related purchases such as airline tickets and hotel stays. The company facilitates the provision of travel services from its suppliers to its clients. Priceline's profit from the proceeds is the difference between the price suggested by a customer and the one charged by the service provider. It has also added a more traditional model, called Express Deals, where travelers have presented prices and a geographical perimeter within which the hotel will be located but are not told the name of the establishment. Determine in the above case how priceline.com will benefit most from different social networking platforms and tools?
25. Priceline.com is an online travel agency for finding discount rates for travel- related purchases such as airline tickets and hotel stays. The company facilitates the provision of travel services from its suppliers to its clients. Priceline's profit from the proceeds is the difference between the price suggested by a customer and the one charged by the service provider. It has also added a more traditional model, called Express Deals, where travelers have presented prices and a geographical perimeter within which the hotel will be located but are not told the name of the establishment. Determine in the above case how priceline.com will benefit most from different social networking platforms and tools?
Practical Management Science
6th Edition
ISBN:9781337406659
Author:WINSTON, Wayne L.
Publisher:WINSTON, Wayne L.
Chapter2: Introduction To Spreadsheet Modeling
Section: Chapter Questions
Problem 20P: Julie James is opening a lemonade stand. She believes the fixed cost per week of running the stand...
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
Transcribed Image Text:Q5.
Priceline.com is
an online
travel
agency for finding discount rates for travel-
related purchases such as airline tickets
and hotel stays. The company facilitates
the provision of travel services from its
suppliers to its clients. Priceline's profit
from the proceeds is the difference
between the price suggested by a
customer and the one charged by the
service provider. It has also added a more
traditional model, called Express Deals,
where travelers have presented prices and
a geographical perimeter within which the
hotel will be located but are not told the
name of the establishment.
Determine in the above
case
how
priceline.com will
benefit
most from
different social networking platforms and
tools?
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