2. You have developed a self-study certification system for those who need credit hours for recertification by your state's social welfare office. The system operates at virtually no cost, i.e., there is no marginal cost. A marketing research team has assembled the following sale information: Online Self Study Certifications for Social Work License Certification Customers in Online Counseling Certification Bundle as a Group Home Counselor TR Counseling TR Group Home TR Bundle Segment 1 1000 $190 $70 $260 Segment 2 1000 $150 $90 $240 Segment 3 1000 $95 $160 $255 Segment 4 1000 $35 $195 $230
2. You have developed a self-study certification system for those who need credit hours for recertification by your state's social welfare office. The system operates at virtually no cost, i.e., there is no marginal cost. A marketing research team has assembled the following sale information: Online Self Study Certifications for Social Work License Certification Customers in Online Counseling Certification Bundle as a Group Home Counselor TR Counseling TR Group Home TR Bundle Segment 1 1000 $190 $70 $260 Segment 2 1000 $150 $90 $240 Segment 3 1000 $95 $160 $255 Segment 4 1000 $35 $195 $230
Chapter6: Population Health
Section: Chapter Questions
Problem 6QAP
Related questions
Question
Using the Online Self Study Certifications table, answer the following questions:
4) What is the maximum profit from individual pricing?
5) At what individual
6) If you employed pure bundling what would be the maximum total revenue? Explain/support your conclusion based on the calculations in question 5.

Transcribed Image Text:2. You have developed a self-study certification system for those who need credit hours for
recertification by your state's social welfare office. The system operates at virtually no cost, i.e.,
there is no marginal cost. A marketing research team has assembled the following sale
information:
Online Self Study Certifications for Social Work License
Certification
Customers in Online Counseling
Certification
Bundle
as a Group Home Counselor
TR Counseling
TR Group Home
TR Bundle
Segment 1
1000
$190
$70
$260
Segment 2
1000
$150
$90
$240
Segment 3
1000
$95
$160
$255
Segment 4
1000
$35
$195
$230
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