2 Analyse the different ways Tesco might attempt to manage the relationship with its stakeholders.

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
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2 Analyse the different ways Tesco might attempt to manage the relationship with its stakeholders.
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TESCO CORPORATIONS

Tesco is one of the largest retailers in the United Kingdom. It has more than 3400 stores in the UK with over four hundred thousand employees worldwide.

Tesco was incorporated in the year 1950 with the launch of its first supermarket store in London. The core purpose of the organization is " Serving shoppers a little better every day".

On average the stores serve 66 shoppers every second by adopting their customer-centric approach to management.

Tesco has managed to maintain its leading position in the retail industry despite frequent changes in the business environment and stiff competition. with appropriate motivation techniques and workforce diversity measures, Tesco has managed to create motivated and engaged workforces that are dedicated to attaining the company's goals.

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