12.28 Jay Olsen, a writer of novels, just has com- pleted a new thriller novel. A movie company and a TV network both want exclusive rights to market his new title. If he signs with the network, he will receive a single lump sum of $900, but if he signs with the movie company, the amount he will receive depends on how successful the movie is at the box office. (ALL $ units are in thousands.) + TV Network: $900 • Movie Probabilities Event Small box Medium box office (S) office (M) $250 $1,000 Large box office (L) 10.1 (a) Which option would you recommend based on the expected monetary value (EMV) crite- rion? (Assume that he is a risk-neutral person interested in maximizing the expected monetary value.) (b) How much would he be willing to pay to know the true state of nature? (c) Jay can send his novel to a prominent movie critic to assess the potential box office success. From his past experience, the movie critic's reli- ability of predicting the box office success is as follows. Favorable prediction means that it is highly likely the movie would be a box office success. It will cost $20 to get his novel evalu- ated by the movie critic.

MATLAB: An Introduction with Applications
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  • DECISION TREE ANALYSIS... YOU CAN USE A PEN AND PAPER, AND UPLOAD YOUR ANSWER. ALSO DRAW THE DECISION TREE
12.28 Jay Olsen, a writer of novels, just has com-
pleted a new thriller novel. A movie company and a
TV network both want exclusive rights to market his
new title. If he signs with the network, he will receive
a single lump sum of $900, but if he signs with the
movie company, the amount he will receive depends
on how successful the movie is at the box office. (AIL
S units are in thousands.)
• TV Network: $900
Movie
Event
Small box Medium box
office (S) office (M)
$1,000
Large box
office (L)
$3,200
(a) Which option would you recommend based
on the expected monetary value (EMV) crite-
rion? (Assume that he is a risk-neutral person
interested in maximizing the expected monetary
value.)
(b) How much would he be willing to pay to know
the true state of nature?
(c) Jay can send his novel to a prominent movie
critic to assess the potential box office success.
From his past experience, the movie critic's reli-
ability of predicting the box office success is as
follows. Favorable prediction means that it is
highly likely the movie would be a box office
success. It will cost $20 to get his novel evalu-
ated by the movie critic.
PLEASE, ALSO DRAW A DECISION TREE, YOU CAN USE A PAPER
AND PEN TO WRITE/DRAW, AND UPLOAD YOUR ANSWER
Transcribed Image Text:12.28 Jay Olsen, a writer of novels, just has com- pleted a new thriller novel. A movie company and a TV network both want exclusive rights to market his new title. If he signs with the network, he will receive a single lump sum of $900, but if he signs with the movie company, the amount he will receive depends on how successful the movie is at the box office. (AIL S units are in thousands.) • TV Network: $900 Movie Event Small box Medium box office (S) office (M) $1,000 Large box office (L) $3,200 (a) Which option would you recommend based on the expected monetary value (EMV) crite- rion? (Assume that he is a risk-neutral person interested in maximizing the expected monetary value.) (b) How much would he be willing to pay to know the true state of nature? (c) Jay can send his novel to a prominent movie critic to assess the potential box office success. From his past experience, the movie critic's reli- ability of predicting the box office success is as follows. Favorable prediction means that it is highly likely the movie would be a box office success. It will cost $20 to get his novel evalu- ated by the movie critic. PLEASE, ALSO DRAW A DECISION TREE, YOU CAN USE A PAPER AND PEN TO WRITE/DRAW, AND UPLOAD YOUR ANSWER
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