1. Whilst considering the best service user outcomes, discuss how you may utilise the concept of resource planning to free up enough resources for the expansion of the ICU. 2. Analyse at least three different sources of funding you may explore in order to effectively make resources available for the expansion of the ICU.

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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As the manager in the Intensive Care Unit (ICU) of North Middlesex Hospital NHS Trust, you have been tasked as one of your responsibilities, due to the high amount of Covid19 patients in need of intensive care. 

 Questions to be answered are:

1. Whilst considering the best service user outcomes, discuss how you may utilise the concept of resource planning to free up enough resources for the expansion of the ICU.

2. Analyse at least three different sources of funding you may explore in order to effectively make resources available for the expansion of the ICU.

 

Key aspects to consider in this part of your report are:

• An understanding of the concepts of resource planning.

• Reference to the environment in which health and social care operates

• The importance of effective planning that takes into consideration: 

what we are trying to do, o how we are going to do it and o what we will need in order to achieve it.

• The need for a systematic process of business planning for examining an organisation and its environment in order to best allocate resources to meet service demand in the most appropriate way.

• The importance of the ‘third sector’ or voluntary sector/community sector (also non-profit sector or ‘not-for-profit’ sector). • Effective resource management and good budgeting skills.

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Follow-up Question

Critically discuss the concept of Project Management in relation to how it may contribute 
to the effective management of resources, to free-up resources for the new project in 
a short-, medium- and long- term.

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