1. How is this market changing? 2. What market structure might it be in the future? 3. What effect might this have on producers and consumers?

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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The Market for
Home Security
Cameras Example 2
update: In the last O
few years, major
technology
VS
ring
companies have
bought up small home "smart" device
companies.
Google bought up Nest and Amazon bought
Ring. Now Nest and Ring are much easier to
use than other home security products since
they can use Alexa and "Hey Google." in a
much easier way than producers not owned
by a major technology company. Nest and
Ring now have advertisements during
popular tv shows and on various social
media
1. How is this market changing?
2. What market structure might it be in the future?
3. What effect might this have on producers and consumers?
Transcribed Image Text:The Market for Home Security Cameras Example 2 update: In the last O few years, major technology VS ring companies have bought up small home "smart" device companies. Google bought up Nest and Amazon bought Ring. Now Nest and Ring are much easier to use than other home security products since they can use Alexa and "Hey Google." in a much easier way than producers not owned by a major technology company. Nest and Ring now have advertisements during popular tv shows and on various social media 1. How is this market changing? 2. What market structure might it be in the future? 3. What effect might this have on producers and consumers?
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