1. Explain some of the most rapidly advancing technologies custom are seeking out. 2. List the new ways that customers are doing business over the
1. Explain some of the most rapidly advancing technologies custom are seeking out. 2. List the new ways that customers are doing business over the
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Transcribed Image Text:Answer these essay questions:
1. Explain some of the most rapidly advancing technologies customers
are seeking out.
2. List the new ways that customers are doing business over the
Internet. Do you like the direction businesses are going? Why or why
not?
3. Find an article that discusses the topic of customer service.
Summarize your findings and relate the information to what has been
discussed in this course.
4. In your opinion as businesses become more technologically driven do
you feel this has an impact on customer service why or why not?
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