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1-Maslow's Motivation Theory.

1-Maslow's Motivation Theory.

Understanding Business
Understanding Business
12th Edition
ISBN:9781259929434
Author:William Nickels
Publisher:William Nickels
Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment
Section: Chapter Questions
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Write about the following: 1-Maslow's Motivation Theory. Maslow's hierarchy of needs is a theory in psychology proposed by Abraham Maslow in 1943. This theory is often portrayed in the shape of a pyramid with the largest, most fundamental needs at the bottom and the need for self actualization at the top. From the bottom, the first four levels of the pyramid contains "deficiency needs" such as physiological, safety, love/belonging and esteem needs. The basic needs must be met before the individual will strongly desire for the next level needs. For example, an individual will not expect safety needs until unless his physiological needs are met. He will not desire for love and belonging before the safety needs are met.
Transcribed Image Text:Write about the following: 1-Maslow's Motivation Theory. Maslow's hierarchy of needs is a theory in psychology proposed by Abraham Maslow in 1943. This theory is often portrayed in the shape of a pyramid with the largest, most fundamental needs at the bottom and the need for self actualization at the top. From the bottom, the first four levels of the pyramid contains "deficiency needs" such as physiological, safety, love/belonging and esteem needs. The basic needs must be met before the individual will strongly desire for the next level needs. For example, an individual will not expect safety needs until unless his physiological needs are met. He will not desire for love and belonging before the safety needs are met.
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