1. What’s your impression of what took place in the scenarios of managers delivering bad news to employees? Did the manager in each scenario communicate effectively? Why or why not?2. For each of the scenarios of managers delivering bad news to employees, discuss what might have been a better way to communicate the message. • IBM CEO Ginni Rometty, after a disappointing earnings report, publiclyreprimanded all the company's 434 000 employees through a five-minuteinternal video message. She specifically pointed to the sales staff formissing out on several large deals. When the press heard about it, manyreferred to it as a public spanking.13• AOL's CEO, Tim Armstrong, broke the news about the company'sdecision to cut employee retirement benefits on television networkCNBC. Only after informing Wall Street did Armstrong hold acompanywide conference call with employees to discuss theannouncement and explain the rationale. Employees complained about"secret" cuts on Twitter and other social media sites. And Armstrongonly added fuel to the fire after he tried to blame the change on the newfederal healthcare law and medical expenses associated with two"distressed babies" of AOL employees. After a week of bad publicity,Armstrong informed employees through e-mail that he was reversing hisdecision and apologized for his controversial comments.914Some 90 workers at a Ford Motor Company's Chicago assembly plantgot an automated phone message announcing they had just been laid off.915Although each of the managers involved in these communications probablythought they were doing the right thing, the choices they made led to anoutcome they weren't expecting.

In the present case, Effective communication is very important for betterment of understanding and…

. What’s your impression of what took place in the scenarios of managers delivering bad news to employees? Did the manager in each scenario communicate effectively? Why or why not? 2. For each of the scenarios of managers delivering bad news to employees, discuss what might have been a better way to communicate the message.

. What’s your impression of what took place in the scenarios of managers delivering bad news to employees? Did the manager in each scenario communicate effectively? Why or why not? 2. For each of the scenarios of managers delivering bad news to employees, discuss what might have been a better way to communicate the message.

Understanding Business

12th Edition

ISBN:9781259929434

Author:William Nickels

Publisher:William Nickels

Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment

Section: Chapter Questions

Problem 1CE

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