. Prepare a crosstabulation of the data on Industry (rows) and Brand Revenue ($ billions). Use class intervals of 25 starting at 0 for Brand Revenue ($billions)   b. Prepare a frequency distribution for the data on Brand revenue ($ billions).   c. What conclusions can you draw about the type of industry and the brand revenue?   d. Prepare a crosstabulation of the data on Industry (rows) and the 1-year Value change (%). Use class intervals of 20 starting at -60 for 1 year Value Change (%).   e. Prepare a frequency distribution for the data on 1 -

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a. Prepare a crosstabulation of the data on Industry (rows) and Brand Revenue
($ billions). Use class intervals of 25 starting at 0 for Brand Revenue ($billions)
 
b. Prepare a frequency distribution for the data on Brand revenue ($ billions).
 
c. What conclusions can you draw about the type of industry and the brand revenue?
 
d. Prepare a crosstabulation of the data on Industry (rows) and the 1-year Value change
(%). Use class intervals of 20 starting at -60 for 1 year Value Change (%).
 
e. Prepare a frequency distribution for the data on 1 - year Value Change (%).
 
f. What conclusions can you draw about the type of industry and the 1-year change in
value?

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Brand Industry  Brand Value ($ billions) 1-Yr Value Change (%) Brand Revenue ($ billions)
Accenture Other 9.7 10 30.4
Adidas Other 8.4 23 14.5
Allianz Financial Services 6.9 5 130.8
Amazon.Com Technology 14.7 44 60.6
American Express Financial Services 18 5 33.8
Audi Automotive & Luxury 10.9 1 55.2
AXA Financial Services 5.6 10 149.3
Bank of America Financial Services 7.7 -9 83.3
Boeing Other 6.4 12 81.7
Burberry Automotive & Luxury 5.5 13 3
Canon Technology 8.7 -11 41.8
Caterpillar Other 8.5 21 65.9
Chanel Automotive & Luxury 7 13 4.4
Chase Financial Services 6.3 -9 56.8
Coach Automotive & Luxury 10.5 1 5.1
Colgate Consumer Packaged Goods 7.9 7 3.9
Credit Suisse Financial Services 5.7 -9 42
Danone Consumer Packaged Goods 11.1 13 13.3
Dell Technology 6.4 -23 56.9
Ebay Technology 8.5 14 6.3
Ericsson Technology 5.9 -35 34.6
ESPN Other 12.9 12 10.4
Estee Lauder Consumer Packaged Goods 5.4 15 4.4
Facebook Technology 13.7 4 5.1
FedEx Other 5.8 10 44.3
Ford Automotive & Luxury 10.6 34 130
Fox Other 10.2 20 11.7
Frito-Lay Consumer Packaged Goods 11.6 6 11.1
General Electric Other 34.2 2 132.1
Gillette Consumer Packaged Goods 18.3 9 8
Goldman Sachs Financial Services 6.8 -15 41.7
Google Technology 47.3 26 43.5
Gucci Automotive & Luxury 12.1 1 4.7
H&M Other 16.1 12 18.3
Heineken Other 7 7 6
Heinz Consumer Packaged Goods 5.6 2 4.4
Hermès Automotive & Luxury 9.3 20 4.5
Hewlett-Packard Technology 15.3 -16 119.9
Home Depot Other 10.1 12 74.8
HSBC Financial Services 15.2 0 104.9
Hyundai Automotive & Luxury 6.5 21 49.7
IBM Technology 50.7 5 104.5
IKEA Other 11.5 5 35.5
ING Financial Services 5.7 8 118.7
Intel Technology 30.9 -4 53.3
J.P. Morgan Financial Services 9.1 -30 43.1
John Deere Other 6.4 14 36.2
Kellogg's Consumer Packaged Goods 8.7 -6 7.1
Kraft Consumer Packaged Goods 9.1 -10 7.1
Lancome Consumer Packaged Goods 6.2 13 4
Lexus Automotive & Luxury 7 1 18.7
L'Oréal Consumer Packaged Goods 16.9 16 10.6
Louis Vuitton Automotive & Luxury 28.4 16 9.4
Marlboro Other 16.6 9 23.6
Mastercard Financial Services 7.4 8 7.4
McDonald's Other 39.4 5 88.3
Microsoft Technology 56.7 4 77.8
MTV Other 5.6 -7 3.1
Nestle Consumer Packaged Goods 11.8 18 11.3
NIKE Other 18.2 14 23.7
Nintendo Technology 8 -39 7.6
Nissan Automotive & Luxury 6.9 17 108.5
Nokia Technology 7 -55 38.8
Pampers Consumer Packaged Goods 9.6 12 10.4
Philips Other 7.1 14 31.9
Porsche Automotive & Luxury 5.7 16 17.8
Prada Automotive & Luxury 7.1 23 3.4
Ralph Lauren Other 6.4 28 6.4
Rolex Automotive & Luxury 7.4 14 4.5
Santander Financial Services 6 -2 57.3
SAP Technology 19.6 28 20.3
Siemens Other 13.7 1 100.6
Sony Technology 6.6 -20 69.5
Starbucks Other 6.9 9 13
Subway Other 5.7 17 18.1
Thomson Reuters Other 9.6 -10 7.2
UPS Other 10.2 13 54.1
Verizon Other 19.3 0 115.8
Visa Financial Services 14.2 12 10.4
Volkswagen Automotive & Luxury 8.1 16 145.7
Wells Fargo Financial Services 9 -14 91.2
Zara Other 9.4 11 13.5
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