Rough 1-2 Activity Advertisment Selection

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School

Southern New Hampshire University *

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MISC

Subject

Sociology

Date

Feb 20, 2024

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docx

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3

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Overview In each module, you will complete assignments that will prepare you for an aspect of your final project. The project centers on the analysis of advertisements, which provides an excellent way to study human behavior, culture, and identity. In this activity, you will choose four advertisements to examine. Before completing this activity, review the Project Guidelines and Rubric so you know exactly what you will be working on. You will use the same four advertisements throughout the course. While it is a good idea to choose your advertisements early, you may change them until the next module after receiving feedback from your instructor. Prompt Use the provided Module One Activity Template Word Document to complete this assignment. First, you will select four advertisements from the provided Advertisement List . These are the advertisements you will be working with throughout the course and in the project. You will then explain why you selected those specific advertisements. Finally, you will explain how you think the advertisements reflect some aspect of contemporary society or culture. You are not required to answer each question below the rubric criteria but may use them to better understand the criteria and guide your thinking. Specifically, you must address the following rubric criteria: Select four advertisements for analysis. Explain why you selected your four advertisements to analyze. o What immediately grabbed your attention about your selected advertisements? How might your selection reflect something about your personality, identity, interests, or culture? Your response must be more than “because it is required for the project.” Explain how your advertisements relate to current events or to modern society. o How do the advertisements reflect something in contemporary culture, such as traditions, trends, or values? 1
What to Submit Submit the Module One Activity Template. While references are not required, if you reference sources in your responses, they should be cited according to APA style. Consult the Shapiro Library APA Style Guide for more information on citations. SCS 100 Module One Activity Template Replace the bracketed text below with your responses. Support your responses with specific details and examples. You do not need to conduct outside research, but if you use sources, cite them using APA style. Select four advertisements for analysis: Jeep: Groundhog Day – Bill Murray Dove, Sky Witness: Empowering Idents Promote Iceland: Let It Out! Google: Body Type Explain why you selected your four advertisements to analyze. Jeep: Groundhog Day – Bill Murray o I chose this advertisement first because I loved the movie, and second because we should treat everyday like a new adventure. Dove, Sky Witness: Empowering Idents o I chose this advertisement because it encourages women to be comfortable in their own skin, and body, no matter what societies opinions of “beauty” are. Promote Iceland: Let It Out! o I chose this advertisement because it is very relatable. We all need to “Let It Out!” sometimes. I know personally when I am feeling overwhelmed or upset I like to sing at the top of my lungs to songs that make me feel better. Google: Body Type- o I chose this advertisement because it is about music and how it makes us feel. I also like how it lets us know that beauty can take any form. Explain how your advertisements relate to current events or to modern society. Jeep: Groundhog Day – Bill Murray- relates to our modern society because we all need to make the best out of our days. Be grateful for even the smallest of adventures that we have. Dove, Sky Witness: Empowering Idents- relates to our modern society because it inspires women to be confident with their appearance as well as with themselves, as a person. Promote Iceland: Let It Out!- relates to our modern society because we all feel frustration and overwhelmed at times, and sometimes screaming 2
Google: Body Type- relates to our modern society because there are so many of us that do not have the best self image or love ourselves like we should. This inspires us to love our body types and to be accepting of others so that they can be encouraged to love their body type as well. 3
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