March of 2023 I signed up for RunDisney Marketing Emails
What led you to sign up for this email list?
o
I signed up for this email list because I wanted to challenge myself
but also take my love for Disney and combine the two. I said that I
wanted to further give myself the opportunity to make myself feel
good as an individual but also be healthier overall. The emails allow
us as consumers to look for different race opportunities along with
different registration times that will be available for either the 5K,
10k, half marathon, or full, marathon, depending on which race
season it is.
How often do you receive emails from this sender?
o
I would say I receive at least once a week and email from run
Disney, whether that be highlighting a previous event or
showcasing the new one. I also have the send as a part of my VIP
Center list because I like to keep the emails that I like to look out for
in a separate inbox.
What percentage of the emails do you look at?
o
I would say that overall I will look about 90% of the emails.
Especially when I am signed up for an erase in the future I like to
stay up-to-date with different details such as course maps and
different merchandise sale days. A lot of the times we also need to
keep an eye on the emails for further registration details when it
comes to waivers along with race corral, and bib information.
What was the subject line of the email and how did it entice you to
open up the email?
o
"Stride: Tis the Medal Season!" This was the header of the email
and this entices me because it means it was finally time for the
reveal of the new metals that we're going to be presented for the
next race which is upcoming now in January here in Walt Disney
World properties. I have only ever done the races once I am trying
to become more affiliated with how it works and learning tips and
tricks to be able to participate in the future again.
How well did the content of the email match the subject line?
o
The concert of the email, match the subject line almost perfectly as
the first section of the email solely incorporated with the new logos
and the new metals that have been released for the participants
and winners of the race.