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School

STI College (multiple campuses) *

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ORGMAN

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Marketing

Date

Nov 24, 2024

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docx

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Uploaded by ConstableRiverDragonfly36

1. What are the first 3 parts of a marketing plan? Marketing plans include: Marketing goals, objectives, and key performance indicators (KPIs) 2. What are the 4 things to consider in choosing target market? Selecting Target Markets  It is sizeable (large) enough to be profitable given your operating cost. ...  It is growing. ...  It is not already swamped by competitors, or you have found a way to stand out in a crowd. ...  Either it is accessible or you can find a way to reach it. ...  The company has the resources to compete in it. 3. What is the most important reason to create a marketing plan? The key objectives of marketing plans are to identify a company's target audience, share departmental goals and establish a reasonable budget . Effective marketing plans can help you implement strategies that reach a wide target audience while also aligning with your employer's sales goals. /

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