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MGMT 50199 – Leadership Development
MGMT 50199 – Leadership Development
GROUP ASSIGNMENT REPORT
Group – 9
Devansh Ajay Vijay –991757907
Raj Hiteshbhai Pala – 991758929
Karan Kapur – 991758554
Under the guidance of – Prof. Athena Mailloux
Submission Date – 03/11/2024
1
MGMT 50199 – Leadership Development
Sr. No.
Contents
Page no.
1.
Objective
3
2.
Executive Summary
4
3.
Introduction
-
Plot Summary
-
Focus of the Report
Character Profiles
5-6
4.
Gru (Devansh Ajay Vijay) 7-11
5.
Vector (Karan Kapur)
12-14
6.
Bob: The Minion (Raj Pala)
15-18
7.
Leadership Styles (Beginning, Middle & End)
19
8.
Reflection
20
9.
Conclusion
22
10.
References
23
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MGMT 50199 – Leadership Development
Leadership Analysis of "Despicable Me": A Situational Study
Objective:
This paper delves into the multifaceted leadership dynamics portrayed within the
animated film "Despicable Me." Its aim is to meticulously analyze the distinctive leadership
styles, traits, and core values embodied by three central characters: Gru, Vector, and Bob the
Minion. Through an in-depth examination of their interactions and character arcs throughout the
narrative, this study seeks to uncover profound insights into the complexities of effective
leadership. By emphasizing the importance of empathy, collaboration, and personal
development, this exploration endeavors to shed light on the essential qualities that define
impactful leadership within both fictional narratives and real-world contexts.
3
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MGMT 50199 – Leadership Development
Executive Summary: In this paper, we embark on an exploration of leadership dynamics within the animated
film "Despicable Me," focusing on the characters Gru, Vector, and Bob the Minion. At its core,
the study seeks to unravel the leadership styles, traits, and values of each character, analyzing
their respective journeys throughout the movie. Gru’s MBTI is INTJ (Architect), initially
portrayed as an authoritarian (Autocratic) undergoes a transformative journey towards becoming
a more compassionate and inclusive leader (Democratic). His evolution is marked by encounters
with Vector, his ambitious rival characterized as an ESTP (Entrepreneur)
Vector transforms from
an autocratic leader to a situational one, showcasing adaptability and empathy in his leadership
approach, and Bob the Minion, an ISFP (
Adventurer
),
Originally seen as democratic, Bob
evolves into a more compassionate and inclusive leader, transitioning to a situational leadership
style.
, symbolizing optimism and inclusivity. Through careful examination at the beginning,
middle, and end of the movie, we dissect the qualities, struggles, and ideals of each character,
shedding light on the complexities of leadership. As we delve deeper into the leadership paths of
Gru, Vector, and Bob, we aim to draw parallels to real-world leadership scenarios. The study
incorporates a synthesis graphic, visually depicting each character's leadership trajectory and
significant events, to supplement the individual analysis. Finally, the paper concludes with a
discussion of the relationships between the characters, highlighting their propensity for
teamwork, adaptability, and personal growth.
4
MGMT 50199 – Leadership Development
Introduction
In the world of leadership studies, we often look beyond traditional sources and find
inspiration in unexpected places. One such source is the animated movie "Despicable Me"
(2010), which goes beyond being just a fun movie to provide valuable lessons about leadership.
In this report, we'll explore the different leadership styles of three main characters: Gru, Vector,
and Bob the minion.
Plot Summary "Despicable Me" unfolds in the vibrant yet shadowy world of supervillainy, where the
notorious Gru reigns supreme as the quintessential antagonist. His ambition knows no bounds as
he schemes to execute the ultimate heist: stealing the moon. However, his grandiose plans face
an unexpected hurdle in the form of Vector, a young upstart villain who disrupts Gru's
meticulously laid schemes. Amidst this clash of egos and ambitions, an unlikely hero emerges in
the form of Bob the minion, whose innocence and purity challenge the very fabric of villainy.
Focus of the Report
Beyond the whimsical facade of animation lies a profound exploration of leadership
archetypes and their impact on organizational dynamics. This report endeavors to dissect the
leadership styles exhibited by Gru, Vector, and Bob the minion, shedding light on their respective
traits, motivations, and influence within the narrative. Through a situational analysis, we aim to
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MGMT 50199 – Leadership Development
unravel the core issues surrounding leadership as depicted in "Despicable Me" and extract
valuable lessons applicable to real-world contexts.
Character Profiles
Gru:
A mastermind of villainy, Gru exudes authority and cunning as he navigates the
treacherous waters of supervillainy. With a heart seemingly encased in ice, he embodies the
archetype of the autocratic leader, wielding power with an iron fist. Yet beneath his hardened
exterior lies a vulnerability that hints at the complexities of his character.
Vector:
The youthful prodigy whose brilliance rivals that of Gru himself, Vector represents the
epitome of ambition unrestrained. His thirst for recognition and supremacy drives him to
challenge the established order, embodying the archetype of the charismatic but unpredictable
leader.
Bob the Minion: Amidst the chaos of villainy, Bob emerges as a beacon of innocence and
purity. His childlike wonder and unwavering loyalty offer a stark contrast to the machinations of
Gru and Vector, challenging conventional notions of leadership. Despite his diminutive stature,
Bob's impact transcends mere obedience, offering profound insights into the essence of true
leadership.
As we embark on this journey of exploration, let us delve deeper into the intricacies of leadership as depicted in "Despicable Me," unraveling its lessons and implications for the world beyond the silver screen.
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MGMT 50199 – Leadership Development
Leadership Styles (Individual)
Gru (Devansh Ajay Vijay)
Introduction
The animated film "Despicable Me" follows the story of Gru, a supervillain who
undergoes a transformative journey towards becoming a compassionate and democratic leader.
This analysis examines Gru's leadership qualities through the lens of various course concepts,
such as Strengths Finders, values from in-class assessments, and his probable MBTI type.
MBTI Personality
Based on his characteristics and behaviors portrayed in the movie "Despicable Me," Gru's
MBTI (Myers-Briggs Type Indicator) type can be inferred to be INTJ (Introverted, Intuitive,
Thinking, Judging) also known as the Architect
.
Introverted (I):
Gru tends to be reserved and inwardly focused, preferring to work alone in his
lab and keep his emotions guarded. He often retreats to his secret lair to strategize and plan his
villainous schemes away from the public eye.
Intuitive (N): Gru demonstrates a visionary and innovative approach to problem-solving. He is
highly imaginative and future-oriented, often coming up with creative plans and strategies to
achieve his goals. Gru is not bound by conventional thinking and is willing to explore
unconventional ideas to accomplish his objectives.
7
MGMT 50199 – Leadership Development
Thinking (T):
Gru makes decisions based on logic, reason, and objective analysis rather than
emotions. He is pragmatic and efficient, prioritizing practicality and effectiveness in his actions.
Gru is not swayed by sentimentality or personal feelings, instead focusing on achieving his
objectives in the most rational manner possible.
Judging (J):
Gru exhibits a structured and organized approach to his work and life. He prefers to
have a clear plan and timeline for his actions, striving for closure and resolution in his endeavors.
Gru is decisive and decisive, preferring to make firm decisions rather than leaving things open-
ended or unresolved.
Overall, Gru's MBTI type as INTJ suggests that he is a strategic and visionary leader who
relies on his intellect, creativity, and determination to accomplish his goals.
8
Archite
ct
Introvert
ed Intuitive Thinking Judging
MGMT 50199 – Leadership Development
Leadership Style
The movie "Despicable Me" portrays Gru's journey as a leader through his changing
relationships with various characters, including his minions and adopted daughters. At first, Gru's
leadership style is authoritarian, where he exercises complete control over his minions and pays
little attention to their ideas or suggestions. In the beginning of the movie, “I am the League's
leader! You do not question my authority!" (Despicable Me, 2010,
00:40:12).
This autocratic
approach is evident in scenes where Gru dictates orders to his minions without soliciting their
opinions or considering alternative perspectives. For example, when planning his schemes to
steal the moon, Gru imposes his ideas on his minions and expects them to execute his plans
without question.
However, as the story progresses, Gru's encounters with his three adopted daughters,
Margo, Edith, and Agnes, begin to challenge his authoritarian leadership style. Through his
interactions with the girls, Gru learns the value of empathy, compassion, and collaboration. He
starts to realize that true leadership involves more than just issuing commands; it requires
fostering mutual respect, trust, and teamwork. This realization prompts Gru to adopt a more
participative leadership style, where he begins to involve his minions in decision-making
processes and seeks their input and feedback. For instance, when facing challenges in executing
his plan to steal the moon, Gru actively listens to his minions' suggestions and incorporates their
ideas into his strategies.
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MGMT 50199 – Leadership Development
Moreover, Gru's transformation from an authoritarian to a participative leader is also
influenced by his growing bond with his daughters. He learns valuable lessons about the
importance of family, love, and sacrifice, which reshape his perspective on leadership. Gru
becomes more open to collaboration and delegation, recognizing the unique strengths and talents
of his team. This shift in leadership style culminates in Gru's ability to inspire and motivate his
minions, leading to greater cohesion and effectiveness in achieving their goals.
Overall, Gru's journey in "Despicable Me" highlights the transformative power of
leadership, illustrating how empathy, humility, and collaboration can drive positive change and
foster stronger relationships within a team. Gru's transition from authoritarianism to participative
leadership underscores the importance of adaptability and growth in becoming a more effective
and influential leader.
Traits
Certainly, narrowing down Gru's traits to the top three that define him can be subjective,
but here are three key traits that stand out:
Intelligence:
Throughout the movie, Gru displays a high level of intelligence through his
continuous devising of elaborate plans and inventions in order to accomplish his goals. His
intelligence is highlighted by his ability to adapt to changing circumstances and come up with
creative solutions to problems. Whether it's using his army of Minions to execute complex heists
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MGMT 50199 – Leadership Development
or inventing innovative gadgets to aid in his schemes, Gru consistently demonstrates his
ingenuity and quick thinking. His ability to think strategically and solve problems is integral to
his success, whether he's attempting to steal the moon or navigating the challenges of
parenthood.
Determination:
Gru's determination is evident throughout the movie as he relentlessly pursues
his goals. He is relentless in his pursuit of success, refusing to give up even when faced with
numerous obstacles. For example, when he sets his sights on stealing the moon, he spares no
effort in planning and executing his elaborate scheme. This determination is what drives him to
become not only a successful villain but also a loving and devoted father to the orphan girls.
Vulnerability:
Despite his outwardly tough demeanor, Gru reveals moments of vulnerability,
particularly in his interactions with his adopted daughters, Margo, Edith, and Agnes. As he grows
closer to the girls, Gru's hardened exterior begins to soften, revealing a more compassionate and
empathetic side to his personality. His willingness to open emotionally and form meaningful
connections with the girls demonstrates his capacity for love and personal growth. This
vulnerability humanizes Gru, making him more relatable and endearing to the audience. It also
serves as a catalyst for his personal growth and transformation throughout the movie, as he learns
the true meaning of love, family, and redemption.
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MGMT 50199 – Leadership Development
Overall, these traits combine to create a multi-dimensional character who is both
determined and intelligent in pursuit of his goals, yet also capable of vulnerability and emotional
depth in his relationships with others.
Vector (Karan Kapur)
Introduction
Within the animated realm of "Despicable Me," Vector emerges as a formidable
antagonist whose leadership style sharply contrasts with that of the protagonist, Gru. This
comprehensive analysis delves into Vector's character, exploring his MBTI personality,
leadership style, and key traits that define his role within the narrative.
MBTI Personality
Drawing insights from his behaviors and interactions portrayed in "Despicable Me,"
Vector's MBTI type aligns with ESTP (Extraverted, Sensing, Thinking, Perceiving) are also
known as the Entrepreneur
.
Extraverted (E):
Vector exhibits an outgoing and sociable demeanor, thriving in social settings
where he can assert his intelligence and technological prowess.
Sensing (S):
Highly attuned to his surroundings, Vector employs a practical, hands-on approach
to decision-making, relying on concrete information to drive his actions.
Thinking (T):
Vector's leadership is driven by logic and rationality rather than emotions, making
decisions based on objective analysis and efficiency.
12
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MGMT 50199 – Leadership Development
Perceiving (P):
Preferring spontaneity and adaptability, Vector embraces flexibility and
improvisation in navigating challenges and opportunities as they arise.
Leadership Style
Vector's leadership style in "Despicable Me" is predominantly authoritarian and
narcissistic. In the beginning of the movie, for his self identification "I'm applying for a new
villain loan. Go by the name of Vector. It's a mathematical term, represented by an arrow with
both direction and magnitude." (Despicable Me, 2010, 00:17:35). He exercises control over his
subordinates through manipulation and fear, prioritizing his own ambitions above all else.
Despite his intelligence and resourcefulness, Vector's leadership lacks empathy and compassion.
He views his minions as disposable assets, showing little regard for their well-being or opinions.
Utilizing his technological expertise, Vector employs elaborate traps and defenses to
protect his fortress, showcasing his decisiveness and assertiveness in taking charge of situations.
13
Resource
ful
Extravert
ed Sensing Thinking Perceivin
g
MGMT 50199 – Leadership Development
However, his arrogance and hubris blind him to potential threats, leading to his eventual
downfall.
Traits
Ambition:
Driven by an insatiable thirst for power and recognition, Vector stops at nothing to
achieve his goals, even resorting to unethical means.
Arrogance:
Vector's overconfidence and narcissism cloud his judgment, causing him to
underestimate his opponents and overlook potential dangers.
Intelligence:
Vector's high intelligence is evident in his intricate schemes and technological
innovations, making him a formidable adversary for Gru and his allies.
Overall, Vector's dynamic personality, I’ve have seen movie from the very beginning
Vector is a kind of taking revenge,” Now, maybe you’ll think twice before you freeze someone’s
head (Despicable Me, 2010, 00:20:25), as combined with his authoritarian leadership style and
notable traits, solidify his role as a compelling antagonist within the narrative arc of "Despicable
Me."
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MGMT 50199 – Leadership Development
Bob: The Minion (Raj Hiteshbhai Pala)
Introduction
In the whimsical world of "Despicable Me," Bob the Minion emerges as a charming and
endearing character whose role evolves throughout the narrative. This comprehensive analysis
explores Bob's character development, focusing on his MBTI personality, leadership style, and
key traits that define his journey from beginning to end of the movie.
MBTI Personality
Bob's behaviors and interactions suggest an MBTI type of ISFP (Introverted, Sensing,
Feeling, Perceiving) are also known as The Adventurer
.
Introverted (I):
Bob exhibits a gentle and reserved nature, often preferring solitude or smaller
group settings over large crowds. He appears introspective and sensitive to his environment,
reflecting on his experiences and emotions.
Sensing (S):
Bob is highly attuned to his surroundings, relying on his senses to navigate the
world around him. He demonstrates a practical and hands-on approach to problem-solving,
focusing on tangible details rather than abstract concepts.
Feeling (F):
Bob's decisions and actions are guided by his emotions and values, emphasizing
empathy and compassion in his interactions with others. He values harmony and authenticity,
seeking to create meaningful connections with those around him.
15
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MGMT 50199 – Leadership Development
Perceiving (P):
Bob embraces spontaneity and flexibility, adapting to changing circumstances
with ease. He approaches life with an open mind, exploring new possibilities and experiences
with curiosity and enthusiasm.
Leadership Style Throughout "Despicable Me," Bob the minion embodies an inclusive leadership style
characterized by optimism, humor, and a strong sense of camaraderie. From the outset of the
movie, Bob's leadership shines through as he fosters teamwork and unity among his fellow
minions, despite his limited language abilities. Through his infectious enthusiasm and
lighthearted approach, Bob creates a sense of belonging within the minion community, inspiring
loyalty and cooperation among his peers.
16
Empathet
ic
Introvert
ed Sensing
Feeling
Perceivin
g
MGMT 50199 – Leadership Development
As the movie progresses, Bob's leadership style remains unwavering in the face of
challenges and setbacks. Despite facing sabotage from Vector and navigating the demands of
Gru's supervillain schemes, Bob continues to uplift the spirits of his fellow minions through his
unwavering optimism and creativity. His inclusive leadership strengthens the bond within the
minion community, fostering resilience and solidarity in the face of adversity.
By the end of the movie, Bob's leadership proves pivotal in achieving success and
overcoming obstacles. His unwavering optimism and humor inspire his fellow minions to
persevere and work together towards their goals. Bob's inclusive approach fosters a sense of
belonging and mutual support within the minion community, reinforcing the importance of
diversity and teamwork in achieving shared objectives. As the credits roll, Bob stands as a
symbol of resilience and unity, embodying the spirit of leadership that transcends language
barriers and inspires greatness in others.
In summary, Bob's inclusive leadership style, characterized by optimism, humor, and a
strong sense of camaraderie, serves as a driving force for the minion community throughout
"Despicable Me." His unwavering dedication to teamwork and unity enables the minions to
overcome challenges and achieve success, highlighting the transformative power of inclusive
leadership in fostering resilience and solidarity within a team.
Traits
Optimism:
Bob exudes a sunny disposition and positive outlook on life, spreading joy and
laughter wherever he goes. His infectious enthusiasm uplifts the spirits of those around him,
making him a beloved member of the Minion community.
17
MGMT 50199 – Leadership Development
Creativity:
Bob demonstrates a knack for thinking outside the box and finding innovative
solutions to problems. His unconventional approach to challenges often leads to unexpected and
delightful outcomes, showcasing his creative ingenuity.
Loyalty:
Bob's unwavering loyalty to Gru and his fellow Minions is a defining trait of his
character. He remains steadfast in his support, standing by his friends through thick and thin, and
always putting the needs of the group above his own.
In summary, Bob's journey in "Despicable Me" illustrates the transformative power of
leadership, showcasing how even the most unlikely of heroes can rise to the occasion and inspire
others through their actions and character.
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MGMT 50199 – Leadership Development
Summary of
Leadership Styles: An Analysis of Gru, Vector, and Bob the Minion
Beginning:
At the start of the movie, Gru leads with an authoritarian style, imposing his will on his
minions without considering their opinions. Vector showcases arrogance in his leadership,
seeking recognition and dominance as a supervillain. Bob the minion stands out for his
inclusivity, fostering teamwork and unity among his fellow minions through optimism and
humor.
Middle:
As the movie progresses, Gru undergoes a transformation, learning empathy and
collaboration through his interactions with his adopted daughters. Vector's arrogance leads to his
downfall as he underestimates the threat posed by Gru and his family. Meanwhile, Bob continues
to strengthen bonds within the minion community, using his inclusive leadership style to
overcome challenges and setbacks.
End:
By the end of the movie, Gru emerges as a compassionate leader, inspiring positive
change through empathy and humility. Vector's arrogance ultimately causes his defeat,
highlighting the importance of humility and adaptability in leadership. Bob's inclusivity remains
steadfast, reinforcing unity and camaraderie among the minions, emphasizing the value of
diversity and teamwork.
19
MGMT 50199 – Leadership Development
Reflection
In "Despicable Me," the dynamics between the three main characters—Gru, Vector, and
Bob the minion—offer valuable insights into leadership, teamwork, and personal growth.
Throughout the film, each character undergoes a transformative journey, shaped by their
interactions and evolving relationships.
Gru, initially portrayed as a villainous figure, exhibits traits of determination,
intelligence, and vulnerability. As the story progresses, Gru's relationship with his adopted
daughters, Margo, Edith, and Agnes, serves as a catalyst for his personal growth. He learns the
importance of empathy, compassion, and collaboration, ultimately transitioning from an
authoritarian leader to a more participative and empathetic one. Gru's journey highlights the
transformative power of leadership, emphasizing the significance of adaptability, humility, and
emotional intelligence.
Vector, Gru's rival, represents a contrasting leadership style characterized by arrogance,
ambition, and a lack of empathy. His authoritarian approach to leadership ultimately leads to his
downfall, as he underestimates the importance of teamwork and fails to form meaningful
connections with others. Vector's journey serves as a cautionary tale, illustrating the pitfalls of
narcissism and the importance of humility and empathy in effective leadership.
Bob the minion, though not a traditional leader, embodies qualities of optimism,
creativity, and empathy that contribute to the cohesion and success of the minion community.
Despite his limited language abilities, Bob's ability to foster teamwork and unity through
positivity and humor is evident throughout the film. His inclusive leadership style serves as a
20
MGMT 50199 – Leadership Development
reminder that leadership can emerge from unexpected places and that a supportive and
collaborative environment is essential for achieving shared goals.
Leadership Lessons
"Despicable Me" offers several leadership lessons that resonate beyond the confines of
the film:
Embrace Vulnerability
: Gru's willingness to acknowledge his vulnerabilities and learn from his
mistakes demonstrates the importance of humility and self-awareness in leadership.
Foster Collaboration
: Collaboration and teamwork are essential for achieving success. Gru's
transformation from a solitary figure to a collaborative leader highlights the power of collective
effort in overcoming challenges.
Lead with Empathy
: Empathy is a crucial leadership trait that fosters trust, respect, and mutual
understanding. Gru's evolution as a leader is driven by his growing empathy towards others,
demonstrating the transformative impact of compassion and understanding.
Celebrate Diversity
: Bob the minion's inclusive leadership style emphasizes the importance of
celebrating diversity and embracing the unique strengths and talents of each team member.
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MGMT 50199 – Leadership Development
Conclusion
"Despicable Me" offers a captivating exploration of leadership dynamics through its central
characters: Gru, Vector, and Bob the Minion. Throughout the film, we witness their individual
journeys and transformations, each offering unique insights into the qualities and challenges of
leadership. From Gru's evolution from an authoritarian to a compassionate leader, to Vector's
downfall due to arrogance, and Bob's steadfast optimism and inclusivity, the movie provides
valuable lessons applicable to real-world leadership scenarios. Ultimately, "Despicable Me"
reminds us of the importance of empathy, collaboration, and personal growth in effective
leadership. As we bid farewell to these beloved characters, we are left with a renewed
appreciation for the complexities and rewards of leadership, both in fiction and reality.
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MGMT 50199 – Leadership Development
References
Coffin, P., & Renaud, C. (Directors). (2010). Despicable Me [Film]. Illumination
Entertainment.
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