FMM 225 Module Two Merchandising for a Profit (1)
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Module Two: Merchandising for a Profit
I. DEFINING THE BASIC PROFIT FACTORS
A. ELEMENTS OF BASIC PROFIT FACTORS
1. OPERATING INCOME: SALES
a. Gross Sales
Quantity
Price
Total
Item A
0
Item B
0
Item C
0
Gross Sales
0
b. Customer Returns and Allowances
Total
Total
Total
Quantity
Price
Time PD 1 Quantity
Price
Time PD 2
Returns + Return A
0
0
Return B
0
0
Return C
0
0
Allowance A
0
0
Allowance B
0
0
Allowance C
0
0
Total
0
0
0
Customer returns and allowances %
Total returns
Allowances
Gross sales
Returns allowances %
#DIV/0!
Gross sales
Returns/allowances
Net sales
0
Dept Net Sales as a % of total store sales
Net sales
Customer returns and allowances %
Gross sales %
0
2. COST OF MERCHANDISE SOLD
Billed cost
Inward transportation
Workroom costs
Cash discount
Total cost of merchandise
0
3. GROSS MARGIN
Net sales
Total cost of goods sold
Gross margin
0
Direct expenses
c.
Net Sales
4.
OPERATING EXPENSES
Indirect expenses
Total $ operating expenses
0
Operating expense $
Net sales $
Operating expenses %
#DIV/0!
5. OPERATING NET PROFIT
Net sales
Cost of merchandise sold
Operating expenses
Profit
0
Allowances
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Module Two: Merchandising for a Profit
Operating Income (Gross Sales and Net Sales) Customer returns and allowances
$5,500
Gross sales
$100,000
Return Percentage
5.5%
Gross sales $
$1,150,000
Reductions $
$345,000
Net sales $
$805,000
a. The dollar amount of reductions
b. The net sales
Gross Sales
$248,000
Reduction %
20%
Dollar amount of reductions
$49,600
Net sales men's store
$198,400
LY
%
TY
Loungeware net sales
$649,903.36
89.5%
$764,372.70
Customer returns
$76,245.65
10.5%
$71,007.30
Loungewear gross sales
$726,149.00
100.0%
$835,380.00
Total store sales
$3,500,000
1. Return Percentages: Customer returns and allowances for Department #620 came to $5,500. Gross sales in the department were $100,000. What percentage of merchandise sold was returned?
2. Net Sales $: If gross sales for Store A are $1,150,000 and reductions are $345,000, what are the net sales?
3. Men's Store: If gross sales for Main Street Men's Store were $248,000 and the reduction % was 20%, calculate the following:
4. Loungewear Department: After Mother's Day this year, the loungewear department had customer returns of 8.5%. The department's gross sales amounted to $835,380. As the buyer reviewed last year’s figures for the same period, the customer returns were 10.5%, with gross sales of $726,149.
Compute the department’s performance in dollars and percentages for this year and last year, with regard to gross sales, customer returns, and net sales.
5.
Towel Department Net Sales:
The towel department represents 2% of total store sales, which are $3,500,000. What are the net sales planned for the towel department?
% to total
2.0%
Towel department net sales
$70,000
Casual Sneakers
Total store sales
$960,000
$960,000
% to total
4.5%
8.2%
Sneakers/shoes net sales
$43,200
$78,720
Cost of Goods Sold Practice Problems
150 sweaters with a billed cost of $7.75 each
175 knit tops with a billed cost of $4.50 each
250 leggings with a billed cost of $5.25 each
Calculate the total billed cost for this order.
# Units
Billed cost
Total costs
Sweaters
150
$7.75
$1,162.50
Knit Tops
175
$4.50
$787.50
Leggings
250
$5.25
$1,312.50
Total
$3,262.50
Billed cost
Shipping
Workroom costs
Total Cost of Merchandise
$59,000 $650 $575 Gross Margin Practice Problems
Net sales = $149,000
Billed cost of merchandise = $84,250
Cost discount=6.5%
Shipping charges = $840
Billed Cost
Cost Discount %
Cost Discount $
COGS
$84,250 6.50%
$5,476 Net sales
$149,000 COGS
$79,614 Gross Margin Total Cost and Percentage
$69,386 46.6%
6. Shoes/Sneakers Net Sales:
Casual sneaker sales represent 4.5% and athletic shoe sales represent 8.2% of total store sales. If total store sales are $960,000, what are the dollar sales for each department?
Athletic
Shoes
7.
Total Billed Cost: The girls’ buyer placed an order for the following merchandise: 8.
Total Cost of Merchandise: A gift shop has workroom costs of $575. The billed cost of merchandise sold amounted to $59,000, with cash discounts earned of $1,180 and freight charges of $650. Find the total cost of the merchandise.
9. Gross Margin: Calculate the gross margin in dollars and percentage for the home department if:
Operating Expense Practice Problems
TY
Plan
LY
Net sales
$485,000 $520,000 $450,000 Advertising costs
$82,000 $85,000 $86,000 Salaries
$94,000 $90,000 $91,000 Find the following:
TY
Plan
LY
Advertising costs
$82,000 $85,000 $86,000 Salaries
$94,000 $90,000 $91,000 Total expenses
$176,000 $175,000 $177,000 Total net sales
$485,000 $520,000 $450,000 Expense %
36.3%
33.7%
39.3%
TY
Plan
LY
Net sales
$485,000 $520,000 $450,000 Build TY vs. Plan
-6.7%
Build TY vs. LY
7.8%
Skeletal Profit and Loss Statements
Net sales $1,390,000
Gross margin $574,700
Profit $105,000
$
%
Net Sales Problem One
$1,390,000 100.0%
-COGS
$815,300 58.7%
=GM
$574,700 41.3%
-Expenses
$469,700 33.8%
=Profit/Loss
$105,000 7.6%
Gross margin $535,000
Gross margin 25%
Expenses $625,000
Net Sales Problem Two
$2,140,000 100.0%
-COGS
$1,605,000 75.0%
=GM
$535,000 25.0%
-Expenses
$625,000 29.2%
=Profit/Loss
($90,000)
-4.2%
10. Total Expenses and Comparison of Sales: Analyze the following information:
a. What are the total expenses in $ and % for TY, Plan, and LY?
b. What is the comparison (build) of sales for TY versus Plan and TY versus LY?
11.
Skeletal Profit and Loss Statement: Set up skeletal profit and loss statement in both dollars and percentage given the information.
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%
91.50%
8.5%
100.00%
Discounts
Total cost
$1,180 $59,045 Shipping
COGS
$840 $79,614
Correct formula and answer
One or more formula errors
Wrong formula or no formula
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