Intellectual Property Dispute

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South University, Savannah *

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NSG5003 S0

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Economics

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Nov 24, 2024

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docx

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4

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1 Intellectual Property Dispute Kojo Acquaye South University MPTM-500-101 17 th June 2023
2 Intellectual Property Dispute 1. What is the dispute? The dispute between Epic Games and Apple centers around the App Store policies and fees. In August 2020, Epic Games introduced a direct payment system in its popular game Fortnite, bypassing Apple's in-app purchase system, which resulted in Apple removing Fortnite from the App Store. Epic Games then filed a lawsuit against Apple, alleging anti-competitive behavior and seeking changes to App Store policies. 2. Why is it considered controversial? The dispute is considered controversial for several reasons: App Store monopoly: Epic Games argues that Apple's control over the App Store and its mandatory use of the in-app purchase system, which charges a 30% commission, constitutes an unfair monopoly. They claim that Apple's policies stifle competition and innovation in the app market, and that developers should have more flexibility in choosing payment systems. Anti-competitive behavior: Epic Games alleges that Apple's App Store policies are anti- competitive, as they limit developers' ability to distribute apps through alternative channels and force them to use Apple's payment system, which they argue is unreasonably expensive. Platform control: The dispute has raised broader concerns about the power and control that tech giants like Apple have over app distribution. It has sparked a debate about the influence these platforms have on the market and whether their practices need to be regulated. 3. Repercussions of the dispute:
3 Legal and regulatory implications: The legal battle between Epic Games and Apple has significant implications for app store policies and the relationship between platform owners and developers. The court's decision can set precedents and shape the future of app marketplaces, influencing the practices of other app store providers. Changes to App Store policies: The outcome of the dispute could lead to changes in Apple's App Store policies, particularly regarding fees and restrictions on alternative payment systems. It may prompt Apple and other platform providers to reevaluate and potentially revise their policies. Financial implications: Depending on the court's decision, Apple may be required to adjust its revenue-sharing model and potentially lower fees for developers. This could impact Apple's financials and revenue streams from the App Store. 4. Effects on the field of information technology: App marketplace competition: The dispute has shed light on the need for increased competition in the app distribution market. If Epic Games succeeds in challenging Apple's practices, it could encourage more flexible and competitive platforms, benefiting both developers and users. Developer empowerment: A favorable outcome for Epic Games could empower developers to negotiate fairer terms and have more control over their app distribution and monetization strategies. It could encourage alternative app stores or payment systems to emerge, fostering a more diverse ecosystem. Regulatory scrutiny: The dispute may prompt policymakers and regulators to examine the practices of app store providers and consider implementing regulations to ensure fair
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4 competition, pricing transparency, and user choice. This could lead to greater oversight and potential changes in the app market landscape. It's important to note that the Epic Games and Apple dispute is ongoing, and the actual or future repercussions may evolve as the legal proceedings progress and decisions are made. Staying informed through reliable news sources will provide the most up-to-date information on the case and its impact on the field of information technology.