Strategic Management
4th Edition
ISBN: 9781259927621
Author: Frank T. Rothaermel The Nancy and Russell McDonough Chair; Professor of Strategy and Sloan Industry Studies Fellow
Publisher: McGraw-Hill Education
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Chapter 9.4, Problem 3CC
Summary Introduction
Case summary:
Company LT entered an alliance with Company GM and WO for the strategic reason to gain access to the critical complementary assets. Company WO is an early leader in the autonomous vehicle development sector.
Company TA is using an innovative autopilot feature in their vehicles. Company WO provides the brains for the self-driving technology. It lacks for potential opportunity in terms of large-scale development.
To explain: Some possible reasons why Company WO entered an alliance with Company LT.
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