NETWORK NEWS VIEWERSHIP A television poll was conducted among regular viewers of the national news in a certain region where the three national networks share the same time slot for the evening news. Results of the poll indicate that 30% of the viewers watch the ABC evening news, 40% watch the CBS evening news, and 30% watch the NBC evening news. Furthermore, it was found that of those viewers who watched the ABC evening news during one week, 80% would again watch the ABC evening news during the next week, 10% would watch the CBS news, and 10% would watch the NBC news. Of those viewers who watched the CBS evening news during one week, 85% would again watch the CBS evening news during the next week, 10% would watch the ABC news, and 5% would watch the NBC news. Of those viewers who watched the NBC evening news during one week, 85% would again watch the NBC news during the next week, 10% would watch ABC, and 5% would watch CBS.
a. What share of the audience consisting of regular viewers of the national news will each network command after 2 weeks?
b. In the long run, what share of the audience will each network command?
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Chapter 9 Solutions
EBK FINITE MATHEMATICS FOR THE MANAGERI
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