Bundle: Essentials of Business Communication, 11th + MindTap Business Communication, 1 term (6 months) Printed Access Card
Bundle: Essentials of Business Communication, 11th + MindTap Business Communication, 1 term (6 months) Printed Access Card
11th Edition
ISBN: 9781337736312
Author: Mary Ellen Guffey, Dana Loewy
Publisher: Cengage Learning
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Chapter 9, Problem 11CT
Summary Introduction

To Determine:

The situations for using direct and indirect strategy to write a report.

Introduction:

A direct approach is where the main idea such as the recommendation or conclusion is explicit and is at the top of the document. This approach is used when the recipient is neutral or positive about the message being conveyed.

An indirect approach is when instead of saying directly you can express through facial expressions, gestures and tone.

Expert Solution & Answer
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Answer to Problem 11CT

Solution:

The direct approach is used to write a company report when it has performed extremely well and has met its annual targets. The indirect strategy is used when the company has not performed well and has not met its target.

Explanation of Solution

Direct approach and indirect approach should be used cautiously. The situation needs to be analyzed before deciding on the approach to be used. The following are the situations in which the direct approach and the indirect approach in writing a company’s report are used:

When the company has achieved the expected targets then the direct approach is used in the company report.

When the company has not performed well and has not met its targets then indirect approach is used. Also to avoid negative impact, the company creates a buffer by promising to deliver in the next year.

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