The creative climate of a company. Introduction: Creativity is essential characteristic organizations strive to accomplish to the drive the organization forward and gain overwhelming advantages. Creativity is defined as the tendency or ability to think differently, that is to transform an idea, imagination or value to create solutions. In an organization’s context, creativity can be defined s the creation of a product or service that will be fulfil customers desires profitably. I have worked for many medium-sized businesses.

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Chapter 8, Problem 10SL

Summary Introduction

To determine:

The creative climate of a company.

Introduction:

Creativity is essential characteristic organizations strive to accomplish to the drive the organization forward and gain overwhelming advantages. Creativity is defined as the tendency or ability to think differently, that is to transform an idea, imagination or value to create solutions. In an organization’s context, creativity can be defined s the creation of a product or service that will be fulfil customers desires profitably. I have worked for many medium-sized businesses.

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