Chapter 7, Problem 9MC

Summary Introduction

Case summary:

The first part of the case presented in Chapter 6, after an expansion program, discussed the situation of company C. In 2015, there was a big loss rather than the anticipated profit. As an outcome, the company is concerned about the survival of its managers, directors, and investors.

Person J was brought in as a subordinate to the chairman of company C, who had the job of returning the business to a wide-ranging financial position. Company C needs to prepare an evaluation of where the organization is now, what it wants to do to restore its financial health and what steps it needs to take.

To discuss: The potential difficulties and limitations of financial ratio analysis.