EBK EXCELLENCE IN BUSINESS COMMUNICATIO
EBK EXCELLENCE IN BUSINESS COMMUNICATIO
11th Edition
ISBN: 9780133544350
Author: BOVEE
Publisher: YUZU
Question
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Chapter 7, Problem 1LOC
Summary Introduction

To select:

The best answer from the given options for finding out the changing information gathering habits of consumers and professionals because of content sharing through social media.

Introduction:

The emergence of social media like Facebook, WhatsApp, twitter etc. have created a new revolution in information sharing and gathering. More and more people are relying upon social media messages rather than traditional media like newspapers, television ads etc. The businesses have also done a makeshift change by promoting their products through social media platforms since the reach is enormous here.

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