Chapter 6, Problem 1CA

Summary Introduction

To determine:

Values of paying attention to a social media source.

Introduction:

With reviewing the new generation and current business trends, social media plays a crucial role in communication excellence.

Answer to Problem 1CA

Solution:

Social media information is worth paying attention to.

Explanation of Solution

From reading an article in a newspaper of a new business opening to pop up notifications on our smartphones, the world has taken a modern approach to identify and analyze businesses with social media sources. Facebook, Twitter, blogging, microblogging, podcast are a few names known to any entrepreneur or the more established firms. By acknowledging the attributes of social media and using its latest developments to establish business and use it to share information with its audience has not only shed light to upcoming industries but made the layman feel more connected with the business arena.

Noticing the values of modern communicating movements, each company owner has resolved to take a more online approach to enhance business dynamics. May it be a designer, researcher; manufacturer or writer, knowing your audiences and their opinions is regarded as highly valuable.

A social media source could simply be a comment, a like or a share done by just a use of keystroke. However, this action is analyzed by a company as direct knowledge and experience needed to improve their target and production. Reviewing the number of likes and share on a small business outlet that opened up recently shows the type of audience willing to pay attention to that sort of business.

Having a comment column at the bottom of your newly launched fashion collection will open your eyes to the audience’s likings and purchasing trends. A picture uploaded with a ‘sold out’ sign at your new café generates awareness and publicity.

The broader audience attracted to social media is the majority of the population now a day and both the business owners and client are benefited by paying attention to social media trends and updates.