MINDTAP MANAGEMENT FOR DAFT/MARCIC'S UN
MINDTAP MANAGEMENT FOR DAFT/MARCIC'S UN
10th Edition
ISBN: 9781305627789
Author: MARCIC
Publisher: IACCENGAGE
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Chapter 5, Problem 5DQ
Summary Introduction

To discuss:

Why and how might a company such as LivingSocial want to use flexible goal setting.

Introduction:

Living Social started with one "daily deal," a $25 voucher for $50 worth of food at a Washington, D.C., area restaurant. Since then, the company has grown at break-neck speed, has 46 million members in 25 countries, and has acquired a dozen companies that offer related deals and services.

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